News tagged with social responsibility

Apple, Google most admired firms: Fortune

Apple topped the list of most admired companies for the fifth year in a row, based on a Fortune magazine survey released Thursday showing Google as number two and Amazon number three.

Mar 01, 2012
1.5 / 5 (4) 1

When will a message of social responsibility backfire?

Consumers don't react positively to all messages of corporate social responsibility, according to a new study in the Journal of Consumer Research. The message needs to line up with consumers' mindsets and understanding of the ...

Jul 14, 2011
5 / 5 (1) 0