They say you never get a second chance to make a first impression. When it comes to selling, that might be a good thing, suggests a new study in the Journal of Marketing.
Every year, U.S. companies spend billions on incentives for salespeople, and although incentives can help boost sales figures, the associated costs cut into the bottom line in a big way.
From the outside, you might not notice the ongoing tension within many large businesses: the battle between salespeople, on the one hand, and marketers and product managers, on the other. Because the salespeople often benefit ...
Consumers have negative reactions to flattery by salespeople, even if they think the compliments are sincere, according to a new study in the Journal of Consumer Research. But disliking a salesperson doesn't mean a customer ...
Chinese state media increased the pressure on British pharmaceutical giant GlaxoSmithKline (GSK) over a bribery investigation Tuesday, accusing the firm of being responsible rather than individual employees.
(AP)—Ka-ching! The cash register may be on its final sale. Stores across the U.S. are ditching the old-fashioned, clunky machines and having salespeople—and even shoppers themselves—ring up sales on smartphones and ...
Engineer Dallas Goecker attends meetings, jokes with colleagues and roams the office building just like other employees at his company in Silicon Valley.
Japanese firms on Wednesday showcased incontinence devices that combine a diaper with a personal bidet, removing waste before cleaning and then drying the wearer as they sleep.
Top Chinese e-commerce operator Alibaba said Friday it would not tolerate corruption, after a senior manager was detained on suspicion of taking bribes in the latest graft scandal to hit the company.
People who believe the world is a just place trust salespeople more than consumers who don'tbut only after they've made a purchase, according to a new study in the Journal of Consumer Research.