News tagged with political

Explained: Margin of error

In mid-October, a Gallup poll of likely voters nationwide showed former Massachusetts Gov. Mitt Romney leading President Barack Obama by a 7 percent margin. That same week, a poll by the University of Connecticut ...

Nov 01, 2012 4.5 / 5 (2) 3

When negative political ads work

Televised political advertising takes up a large portion of campaigns budgets. Much of it is spent on negative political ads. But do these negative ads work? A new study by Juliana Fernandes, assistant professor of strategic ...

Oct 24, 2012 not rated yet 0