It's estimated that $12 billion will be spent on political ads this election cycle—30% more than in 2020. The sheer volume of ads is remarkable, and there is vast potential to use this political information to contribute ...
Political science
Mar 8, 2024
0
7
Recent U.S. elections have raised the question of whether "microtargeting," the use of extensive online data to tailor persuasive messages to voters, has altered the playing field of politics.
Political science
Jun 20, 2023
0
63
The 2016 U.S. election was a wake-up call about the dangers of political misinformation on social media. With two more election cycles rife with misinformation under their belts, social media companies have experience identifying ...
Social Sciences
Oct 18, 2022
0
9
COVID-19 can be more perilous for some people than others. The higher risk is caused not only by more possibilities to contract the virus, but also by negative public opinion toward those blamed unfairly for spreading sickness. ...
Social Sciences
Apr 14, 2022
0
10
Both Democrats and Republicans in US elections are more likely to be emotionally moved or angered by political advertising produced by the party to which they identify. This suggests that most ads today do little to sway ...
Social Sciences
Jan 12, 2022
0
21
Online advertisements are found frequently splashed across news websites. Clicking on these banners or links provides the news site with revenue. But these ads also often use manipulative techniques, researchers say.
Political science
Nov 8, 2021
1
1
At a critical time in the days before election day in 2020, several digital platforms—including Facebook, Google, Twitter, Amazon, Spotify, and TikTok—and other key digital platforms took the exceptional step of banning ...
Social Sciences
Aug 10, 2021
0
5
Five years since the Brexit vote and three since the Cambridge Analytica scandal, we're now familiar with the role that targeted political advertising can play in fomenting polarization. It was revealed in 2018 that Cambridge ...
Social Sciences
Jul 14, 2021
0
3
We've all seen them: political ads on television that promise doom and gloom if Candidate X is elected, and how all your problems will be solved if you choose Candidate Y. And Candidate Y, of course, approves this message.
Social Sciences
Apr 13, 2021
1
4
Neither disinformation nor voter intimidation is anything new. But tools developed by leading tech companies including Twitter, Facebook and Google now allow these tactics to scale up dramatically.
Political science
Nov 3, 2020
2
1
