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'World of Tanks' game finds ally in 'Fury' film

"Fury" is rolling into "World of Tanks." Before the World War II tank drama reaches theaters Oct. 17, video gamers can make like Brad Pitt's character, Sgt. Don "Wardaddy" Collier, and steer a virtual rendition ...

Oct 07, 2014
3 / 5 (2) 0

Social marketing at the movies

Word-of-mouth marketing is recognized as a powerful route from long-tail sales to blockbuster, whether one is talking about the latest fishy ice cream flavor or a Hollywood romantic comedy. In the age of social media and ...

May 23, 2014
5 / 5 (1) 0

The digital film reel

Instead of heavy rolls of film, digital film copies are sent to movie theaters these days. With the easyDCP software, these digital packages can be easily created in the required standard so that the digital film can run ...

May 22, 2014
5 / 5 (1) 0

Male-biased tweeting

Today women take an active part in public life. Without a doubt, they also converse with other women. In fact, they even talk to each other about other things besides men. As banal as it sounds, this is far ...

Apr 23, 2014
2.6 / 5 (8) 2