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'World of Tanks' game finds ally in 'Fury' film

"Fury" is rolling into "World of Tanks." Before the World War II tank drama reaches theaters Oct. 17, video gamers can make like Brad Pitt's character, Sgt. Don "Wardaddy" Collier, and steer a virtual rendition ...

Oct 07, 2014
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Social marketing at the movies

Word-of-mouth marketing is recognized as a powerful route from long-tail sales to blockbuster, whether one is talking about the latest fishy ice cream flavor or a Hollywood romantic comedy. In the age of social media and ...

May 23, 2014
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