Scientists in the middle of the status hierarchy, not those at the top or the bottom, are the first to work with easy-to-use commercial products. They are also the most prone to imitate their prior collaborators' use of such ...
Other
Aug 4, 2014
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Buying keywords of a popular competitors' brand names on search engines such as Google and Bing can backfire according to a new study in the Articles in Advance section of Marketing Science, a journal of the Institute for ...
Economics & Business
Jul 14, 2014
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(Phys.org) —Want to encourage people to do the right thing for the environment? Tell them their rivals are going green, says a new marketing study from the University of British Columbia's Sauder School of Business.
Social Sciences
Jun 6, 2014
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Stephan Lewandowsky, chair of cognitive psychology at the University of Bristol, answered questions posed by the public on Reddit. The Conversation has curated the highlights.
Environment
Apr 17, 2014
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Merely changing the face of a model in an ad increases the number of potential purchasers by as much as 15% (8% on average), according to a study being published by the Institute for Operations Research and the Management ...
Economics & Business
Apr 11, 2014
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South Korea, already one of the most wired countries on earth, Wednesday announced a 1.6 trillion won ($1.5 billion) plan to roll out a next-generation 5G wireless service quick enough to download full-length films in a second.
Telecom
Jan 22, 2014
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Popular social media site Twitter may eventually resemble a broadcast medium like television or radio, with users reading messages written by celebrities and corporations rather than writing their own "tweet" messages of ...
Economics & Business
May 29, 2013
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(AP)—Chemistry student Jiang Wenying graduated three years ago and decided the job market was so tough she might as well go back to school for a graduate degree. Now she's finding it even worse, in what looks to be China's ...
Business
May 29, 2013
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(Phys.org) —Surprisingly the answer is yes. With the technology of today it is possible to use environmental friendly formic acid in fuel cell powering your mobile phone or laptop. Physicist Florian Nitze, Umeå University, ...
Materials Science
May 27, 2013
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Powerful computers can wreak havoc on U.S. stock markets, creating hair-raising volatility and eroding investor confidence in the lightning-fast search for profit. But far more powerful computers could help save it.
Business
Apr 19, 2013
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