News tagged with marketing industry

China's top 2 video websites to merge

(AP) -- China's top two video websites announced plans Monday to merge in hopes of creating the dominant competitor in a fast-growing industry that is drawing viewers from bland state television.

Mar 12, 2012 not rated yet 0

TV executives crave viewers who watch 2 screens

Forget the small screen and the big screen. The hottest new thing in television is the "second screen" - the one on the tablet computer or cell phone that an increasing number of viewers keep an eye on while they're watching ...

Feb 03, 2012 1 / 5 (3) 0