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IBM scoops up software maker SPSS in $1.2B deal

(AP) -- IBM Corp. is bulking up its most profitable division with a $1.2 billion acquisition of business software provider SPSS Inc., a deal that also reflects the power of wealthy technology companies to throw their money ...

Jul 28, 2009
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Companies Beware of Biased Consumers

(PhysOrg.com) -- Marketers frequently rely upon surveys to gain insight into consumers' opinions and preferences. These results have important implications, ranging from the decision to add new product features to multi-million ...

May 26, 2010
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