News tagged with marketable product
Microsoft appoints first official Iraq distributor
(AP) -- Microsoft Corp. says it has appointed a local company to distribute its products in Iraq in what it says is a sign of growth for the war-plagued country.
May 28, 2012 |
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How do consumers achieve self-affirmation when purchasing products?
People who feel good about themselves are less likely to choose an attractive product than a functional one, according to a new study in the Journal of Consumer Research. But choosing highly aesthetic products may make p ...
Other Sciences / Social Sciences
May 16, 2012 |
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India outsourcing sector eyes emerging markets for growth
Business from emerging markets will help India's flagship information technology sector counter slowing demand in Western nations, the country's technology minister said Tuesday.
Feb 14, 2012 |
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Lenovo 3Q profit up by half, warns of disk supply
(AP) -- Lenovo Group Ltd., the world's second biggest personal computer maker, said Thursday that quarterly profit grew by more than half but warned hard drive costs would remain high amid a global shortage.
Feb 09, 2012 |
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Marketing trends in 2012: Viral promotion, product placement, crowdsourcing
(PhysOrg.com) -- Traditional product advertising -- full-page magazine ads and 30-second television commercials -- may be going the way of the rotary phone. Emerging concepts such as crowdsourcing, viral Internet campaigns, ...
Other Sciences / Economics & Business
Dec 21, 2011 |
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A rosy future for Pakistan's cut flower industry
Roses are one of the leading cut flowers in the global floriculture trade. In the last few years, cut flower consumption and the market for high-quality flowers has increased in Pakistan as a result of the ...
Dec 12, 2011 |
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The best way to market fine wine: Teach and learn or wine and dine?
According to new research, wine promoters may want to spend more money on brochures and flyers and less money on wine tastings as they market to novice wine drinkers. A recent study published in Cornell Hospitality Quarterly (a SAG ...
Other Sciences / Economics & Business
Nov 22, 2011 |
4 / 5 (1) |
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Do consumers purchase interesting products with credit and boring products with cash?
People who pay cash focus on different aspects of products than people who use credit cards, according to a new study in the Journal of Consumer Research.
Other Sciences / Social Sciences
Nov 15, 2011 |
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Is it best to withhold favorable information about products?
Consumers are more likely to choose products when marketers withhold some favorable information until late in the choice process, according to the Journal of Consumer Research. But marketers need to walk a fine line to dis ...
Other Sciences / Social Sciences
Oct 21, 2011 |
5 / 5 (1) |
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Why Apple falls after new product announcements
(AP) -- Here's a market riddle for you: Why does Apple's stock fall on the same day the company reveals a new product?
Oct 05, 2011 |
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When imitation doesn't flatter: When do consumers care about mimicry?
Consumers react strongly to their product choices being copied, according to a new study in the Journal of Consumer Research. They really dislike it when the copycat is someone similar to them.
Other Sciences / Social Sciences
Jun 15, 2011 |
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Fertilizer wastage costs China 52 million tons of grain
If China could divide its available fertilizers better among its provinces, it could produce 52 million tons more grain. This would enable China to tackle its growing demand for food and animal feed within its own borders.
May 27, 2011 |
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When the pressure is on, product experts can get facts wrong: study
(PhysOrg.com) -- Buying a new car, camera or computer? New research from the Sauder School of Business at the University of British Columbia shows that seeking advice from expert acquaintances to choose between models of ...
Other Sciences / Economics & Business
Apr 12, 2011 |
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Do American consumers with low confidence in the government buy American?
When we don't feel confident about our government, we choose indirect ways of showing support, like buying U.S. based products, according to a new study in the Journal of Consumer Research.
Other Sciences / Social Sciences
Jan 18, 2011 |
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Data firm sees 2011 drug sales rising 5-7 percent
(AP) -- Revenue from global prescription drug sales should increase 5 percent to 7 percent next year, reaching at least $880 billion, fueled by new drugs and rising sales in developing countries, according to drug data firm ...
Medicine & Health / Medications
Oct 07, 2010 |
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