The Nag Factor: How do very young children get their parents to buy foods and beverages of low nutritional value?
A study in Marketing Science, a journal of the Institute for Operations Research and the Management Sciences (INFORMS), shows that in contrast to traditional market segmentation, one based on "binge consumption" brings a ...
An unorthodox stock split designed to ensure Google CEO Larry Page and fellow co-founder Sergey Brin retain control of the Internet's most profitable company could cost Google more than half a billion dollars.
Twitter has unsealed the documents for its planned initial public offering of stock and says it hopes to raise up to $1 billion in one of the year's most eagerly awaited stock market debuts.
Here is a look at notable tech companies that have conducted initial public offerings over the past two years ahead of Twitter's IPO:
Dutch chipmaker NXP Semiconductors N.V. said Sunday it had agreed to buy its smaller rival Freescale Semiconductor Ltd. for $11.8 billion in a deal that will make it the biggest supplier of microchips to the automotive industry.
A new study uses Google Trends data in an attempt to understand who uses the anonymous crypto-currency Bitcoin, and for what purposes.
Google overtook US oil giant ExxonMobil on Monday to become the world's number two company when rated by market value, behind its high-tech rival Apple.
China's Alibaba Group is seeking to raise up to $24.3 billion in its upcoming IPO—an amount that would be the most raised by a company in a stock market debut.
Conventional wisdom in strategy holds that companies need to choose between cost-cutting or revenue growth. Pursuing both strategies at the same time can result in incoherence—or getting stuck in the middle, some argue.