News tagged with interactive ads

VeriFone signs taxi ad deal with NBC

(AP) -- Cab riders in New York and other big cities may soon be able to buy movie tickets and other items while in taxis, paying with the same system that charges credit cards for cab fare.

Dec 20, 2011
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Seeking display ad boost, Google buys Admeld

Google, bidding to boost revenue from display advertising, announced the acquisition on Monday of Admeld, a New York-based company that provides an advertising platform for publishers.

Jun 13, 2011
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Cablevision unveils interactive banner ads on TV

(AP) -- Cablevision Systems Corp. is bringing interactive banner ads to television, allowing viewers to order samples and brochures and even purchase products by clicking the remote on their TV sets.

Sep 16, 2009
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Cable's answer to online's ad success: targeting

(AP) -- You're watching Jon Stewart's "The Daily Show," when suddenly you see a commercial for the Mustang convertible you've been eyeing - with a special promotion from Ford, which knows you just ended your ...

Apr 07, 2009
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