Is the deal on? Study shows why herd mentality best mode for group buying sites
We might like to think we're not influenced by other people.
We might like to think we're not influenced by other people.
Groupon Inc. may be the undisputed king of Internet coupons in the United States.
Like millions of Chinese, Liu Wen has fallen in love with group buying, which has electrified e-commerce in a country where getting the best possible discount is virtually a national pastime.