Germany's BMW said Tuesday it was checking the "trademark implications" of Google naming its new parent company Alphabet, which is the registered name of one of the auto maker's subsidiaries.
Google's reshaping under newly formed parent Alphabet gives the tech giant more ability to focus on its core business, while offering startup-like flexibility to long shot, trailblazing projects.
Tech geeks in China looking to understand Google's newly unveiled corporate structure are out of luck: the website of the new parent company, dubbed Alphabet, was blocked less than 24 hours after going live.
His name may not ring a bell, but Google's new CEO Sundar Pichai has worked on some of the company's best-known products—from the Chrome browser to the Android mobile software.
Google unveiled a surprise corporate overhaul Monday, forming a new parent company dubbed Alphabet to include Internet search and a handful of independent companies.
Major US Internet firms have joined an effort to curb the spread of images of sex abuse of children, organizers said Monday.
A new study uses Google Trends data in an attempt to understand who uses the anonymous crypto-currency Bitcoin, and for what purposes.
This was a week where old technology reappeared, refreshed for another try at getting it right this time around.