News tagged with gates

The impact of course titles on student enrollment

In October of 1955, Ford marketing executive Robert Young recruited modernist poet Marianne Moore to name the company's new car. Although the marketing department had already created a list of 300 candidates, Young confessed ...

dateNov 17, 2016 in Other
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Counting down to the new ampere

After it's all over, your lights will be just as bright, and your refrigerator just as cold. But very soon the ampere—the SI base unit of electrical current—will take on an entirely new identity, and NIST scientists are ...

dateAug 29, 2016 in Quantum Physics
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