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News tagged with frugality

Frugal companies are consistent, not reactive, study says

(PhysOrg.com) -- Frugal companies succeed commercially in part because they consistently control spending and are resourceful with people and products rather than cutting costs reactively, according to a new ...

Other Sciences / Economics & Business

created Jul 26, 2011 | popularity 4 / 5 (2) | comments 2

Taking cues: Sometimes environmental cues can activate thrifty behavior

Consumers are constantly bombarded with subtle and even subconscious cues from their environment. A new study in the Journal of Consumer Research examines whether these cues activate goals that affect behavior in the long t ...

Other Sciences / Social Sciences

created Mar 31, 2009 | popularity not rated yet | comments 0