What Facebook's device tracking means for advertisers... and you
Facebook today unveiled the latest weapon in its digital arsenal: cross-device tracking capability. This enables advertisers to track individuals' usage behaviours between devices.
Facebook today unveiled the latest weapon in its digital arsenal: cross-device tracking capability. This enables advertisers to track individuals' usage behaviours between devices.
Internet
Aug 14, 2014
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Research firm eMarketer expects spending on mobile advertisements to hit nearly $9.6 billion in the U.S. this year, up from $4.4 billion in 2012 and from less than $1.6 billion in 2011 as Facebook and Google barrel ahead.
Business
Dec 19, 2013
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Prosecutors on Friday told a federal judge that the mastermind of the nefarious online bazaar Silk Road is too dangerous to be freed on bail.
Internet
Oct 4, 2013
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I'm a middle-aged guy who lives in a house that was built more than 50 years ago. I'm married, have a white-collar job and sometimes read financial newsletters for fun.
Internet
Sep 11, 2013
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Yahoo's second-quarter results aren't giving Marissa Mayer a lot to celebrate as she completes her first year running the Internet company.
Business
Jul 16, 2013
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Salesforce.com will spend more than $2.3 billion to buy marketing software company ExactTarget.
Business
Jun 4, 2013
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(Phys.org) —Marketing and advertising executives are hearing a lot about the word "predictive," even outdistancing "SEO" as a key goal. That is partly due to software vendors having plenty to say about what their predictive ...
Just a year after Facebook started selling mobile ads, the social media giant has become a bigger threat to the dominant player in the space, Google Inc.
Business
Apr 15, 2013
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Buzz is building over Intel's secretive TV set-top box due out later this year, which the chipmaker claims will provide live and other content via the Internet, is easy to use, and boasts face-recognition technology so it ...
Hardware
Apr 11, 2013
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US newspapers saw revenues fall two percent in 2012, an industry association said Monday, suggesting an easing of the woes of the beleaguered sector.
Business
Apr 8, 2013
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