News tagged with creative tasks
Research: Too much, too little noise turns off consumers, creativity
The sound of silence isn't so golden for consumers, and both marketers and advertisers should take note, says new research from a University of Illinois expert in new product development and marketing.
Other Sciences / Social Sciences
May 14, 2012 |
4.2 / 5 (6) |
2
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Crowd workers are not online Shakespeares, but Carnegie Mellon research shows they can write
Writing can be a solitary, intellectual pursuit, but researchers at Carnegie Mellon University have shown that the task of writing an informational article also can be accomplished by dozens of people working independently ...
Feb 02, 2011 |
not rated yet |
0
Our memory of time is shortened when we believe products and events are related
When we believe two events are connected -- such as drinking caffeine and getting a burst of energy -- we tend to compress time, according to a new study in the Journal of Consumer Research.
Other Sciences / Social Sciences
Jan 19, 2010 |
4.7 / 5 (3) |
0
Color boosts brain performance and receptivity to advertising, depending on task
A new University of British Columbia study reconciles a debate that has long raged among marketers and psychologists: What colour most improves brain performance and receptivity to advertising, red or blue?
Medicine & Health / Psychology & Psychiatry
Feb 05, 2009 |
3.5 / 5 (4) |
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