News tagged with consumer behaviour

Defining consumer misbehaviour

Is grazing on grapes at the supermarket, stealing? Is forgetting your Go Card but still riding the train, wrong? Is returning a dress that has only been worn once, okay?

Jun 10, 2014
3.5 / 5 (4) 6

Coffee greenwashing works

Coffee labelled as "eco-friendly" can attract a premium, with consumers led to believe it tastes better, according to new research from Sweden.

Dec 05, 2013
4.7 / 5 (3) 0

Cultural products have evolutionary roots

From Brad Pitt fighting zombies to Superman falling for Lois Lane, summer blockbuster season is upon us. But while Hollywood keeps trotting out new movies for the masses, plotlines barely change.

Jun 12, 2013
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Bringing style home

Does the ideal ratio of couch to rug size keep you up at night? Are the exposed wires of your stereo causing you angst? Is that crocheted toilet paper cover kitschy enough to be cool? If you wonder, then you are not alone.

Aug 13, 2012
3.7 / 5 (3) 0

Group buying sites boost e-commerce in Asia

Innovative "group buying" sites offering bargains on everything from meals to travel packages are catching on in Asia as companies harness the power of social media to influence consumer behaviour.

May 02, 2011
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Shopping with the Grim Reaper in mind

Fear of death is a universal human emotion, but does it influence our behaviour as consumers? A new study, conducted by a graduate student at Concordia University's John Molson School of Business, has explored ...

Feb 22, 2011
3 / 5 (1) 1