Bringing a product to the Chinese market can be a major hurdle for a burgeoning company looking to expand abroad. But according to new research from a University of Illinois expert in consumer behavior and global marketing, ...
Asian consumers determined to improve their lifestyle are boosting the fortunes of Australian producers of premium baby milk formula, vitamins and honey, as the region's burgeoning middle class jumps on the health food bandwagon.
Before he became a billionaire in e-commerce, Richard Liu was a failure.
Japanese electronics giant Sony will launch its PlayStation gaming console in China next week, it said after a more than two-month delay in officially selling its products to Chinese consumers.
It wasn't long ago that everybody wondered whether Apple Inc. could effectively compete against a tough bunch of homegrown smartphone makers in China.
Chinese consumers' apparently unquenchable thirst for Starbucks coffee has more to do with their desire for high class status than their taste for the brand's beverages, researchers have discovered.
(AP)—Lenovo is hoping hybrid computers—which can turn from laptops into tablets with a flip of the lid—will spur growth in the ailing PC market and win back consumers who are attracted by sleek, lightweight tablets, ...
Apple said Monday it would investigate claims that an iPhone electrocuted a Chinese woman who was making a call while charging the device.
Chinese online retail giant Alibaba said Friday it would pay $294 million for a 28 percent stake in China's leading digital map provider, AutoNavi, its second big purchase in two weeks.
Apple apologized to Chinese consumers after government media attacked its repair policies for two weeks in a campaign that reeked of economic nationalism.