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Company makes power bills more understandable, suggests how to save energy

It's often said that knowledge is power. Knowledge about power is what drives Opower, a 5-year-old online customer engagement platform.

Technology / Energy & Green Tech

created 2 hours ago | popularity not rated yet | comments 0

Social networks play emerging role in Mexico election

Online social networks, a newcomer in Mexican elections, are making a mark on the country's presidential campaign, forcing candidates to respond to issues and protests enabled by the Internet.

Technology / Internet

created May 28, 2012 | popularity 4 / 5 (1) | comments 0

Voters' views of Mormonism still hamper Romney's campaign

Mitt Romney's religion was a major stumbling block for his 2008 presidential aspirations, and remains so for his candidacy in 2012, according to David Campbell at the University of Notre Dame. Real time voter analysis of ...

Other Sciences / Social Sciences

created May 22, 2012 | popularity 4 / 5 (1) | comments 3

New model for social marketing campaigns details why some information 'goes viral'

(PhysOrg.com) -- Marketers dream of finding ways to get something to "go viral" on the Internet. Indeed, viral marketing, whether it be through email, YouTube, Facebook or Twitter, has become the Holy Grail ...

Physics / General Physics

created Aug 06, 2009 | popularity 4.2 / 5 (17) | comments 2 feature

Photoshopped Images Could Carry Warnings in France

(PhysOrg.com) -- A law has been proposed in France that would see digitally enhanced images carry a warning to viewers that the image has been retouched to change the physical appearance of a person. The proposed ...

Technology / Other

created Sep 28, 2009 | popularity 4.6 / 5 (19) | comments 16 weblog

Philippine solar light bottles offer hope

Filipino entrepreneur Illac Diaz is aiming to help a million poor people in a year, and with the help of some plastic bottles and a clever social media campaign may do even better.

Technology / Energy & Green Tech

created Nov 30, 2011 | popularity 5 / 5 (3) | comments 8

Facebook pays users to view ads

(PhysOrg.com) -- The general consensus is that end users hate ads. That is why companies either try to make them as unobtrusive as possible, such as the small ads you would find in the sidebar of a blog, or ...

Technology / Internet

created May 06, 2011 | popularity 2.3 / 5 (3) | comments 5 | with audio podcast weblog

Researchers create dynamic view of city based on Foursquare check-in data

The millions of "check-ins" generated by foursquare, the location-based social networking site, can be used to create a dynamic view of a city's workings and character, Carnegie Mellon University researchers say. In contrast ...

Technology / Internet

created May 01, 2012 | popularity 5 / 5 (1) | comments 0

Professor looks at how stars' endorsements can help -- or hurt -- politicians

Actor George Clooney is planning a fundraising dinner to raise $10 million for President Barack Obama. Comedian Chelsea Handler and actor Tom Hanks are also Obama supporters.

Other Sciences / Social Sciences

created May 10, 2012 | popularity not rated yet | comments 1

Virus related to smallpox rising sharply in Africa, researchers find

In the winter of 1979, the world celebrated the end of smallpox, a highly contagious and often fatal viral infection estimated to have caused between 300 and 500 million deaths during the 20th century.

Medicine & Health / Medical research

created Aug 31, 2010 | popularity 5 / 5 (6) | comments 0 | with audio podcast

New Cain Internet ad shines focus on viral videos

(AP) -- Before Smoking Man, there was Obama Girl. And who can forget Jib Jab?

Technology / Internet

created Oct 30, 2011 | popularity 1 / 5 (1) | comments 6

Yahoo! increases US search share, Bing up again

Yahoo! increased its share of the US search market by nearly a percentage point in April and Microsoft's new search engine Bing also recorded a slight gain, online tracking firm comScore said Tuesday.

Technology / Internet

created May 11, 2010 | popularity 1 / 5 (1) | comments 1

First US chief technology officer stepping down

Aneesh Chopra, who was tasked with bringing a dose of Silicon Valley to the US government as the first chief technology officer, is stepping down.

Technology / Other

created Jan 27, 2012 | popularity 5 / 5 (1) | comments 0

Microsoft sharpens its ads to jab rivals

From the Gmail Man, who peeks into people's private mail, to the VMware salesman stuck in the '70s, Microsoft's marketing campaigns have become quite pointed in the past year.

Technology / Business

created Feb 23, 2012 | popularity not rated yet | comments 3

The American 'allergy' to global warming: Why?

(AP) -- Tucked between treatises on algae and prehistoric turquoise beads, the study on page 460 of a long-ago issue of the U.S. journal Science drew little attention.

Space & Earth / Environment

created Sep 24, 2011 | popularity 3.7 / 5 (28) | comments 97