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More holiday wish lists go digital

Holly Riefke's two small children still write letters to Santa Claus. Or rather, they print their names on letters Riefke has written on their behalf, and together they drop them into a festive red Macy's mailbox designated ...

dateDec 04, 2014 in Internet
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Are emotions and eating a marketer's dream?

Both research and popular media tell us that emotions and eating are intrinsically related. How many times have we seen a character in a TV show reaching for the ice-cream tub when feeling particularly down or after a breakup?

dateAug 19, 2014 in Social Sciences
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