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On the origin of music by means of natural selection

Do away with the DJ and scrap the composer. A computer program powered by Darwinian natural selection and the musical tastes of 7,000 website users may be on the way to creating a perfect pop tune, according to new research ...

Using electrical pulses for vaccine efficiency

Vladislav Yakovlev, professor in the Department of Biomedical Engineering at Texas A&M University, is part of a multiuniversity team researching how electrical and optical pulses can benefit cell absorption of materials, ...

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Audience

An audience is a group of people who participate in a show or encounter a work of art, literature (in which they are called "readers"), theatre, music (in which they are called "listeners") or academics in any medium. Audience members participate in different ways in different kinds of art; some events invite overt audience participation and others allowing only modest clapping and criticism and reception.

Media audiences are studied by academics in media audience studies. Audience theory offers scholarly insight into audiences in general. These insights shape our knowledge of just how audiences affect and are affected by different forms of art.

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