US judge weighs Google book copyright case
A federal judge Monday pointedly questioned attorneys for the Authors Guild in a long-running case on whether Google's book-scanning project violates copyright law.
Abandoning websites: Are annoying ads good for business?
Most consumers have experienced online ads so garish, loud, or aggravating that they can't possibly be ignored. But a new study in the Journal of Marketing Research suggests that this way of forcing customer's attention may ac ...
More car shoppers turn to mobile apps for the big purchase
If you're shopping for a car, your first stop may be your smartphone. As consumers grow increasingly comfortable buying smaller items such as clothes and concert tickets from their mobile devices, some are also using their ...
Smarter ads for smartphones: When they do and don't work
Brands spent $8.4 billion on mobile advertising in 2013, and that number is expected to quadruple to $36 billion by 2017, according to eMarketer. But do mobile display ads—those tiny banner ads that pop ...
Facebook becomes Google advertising ally
Google-owned online ad-placing service DoubleClick on Friday announced that the way has been cleared to include space at Facebook.
US teens love apps, not tracking
American teenagers love their smartphone apps, but many are avoiding them, due to fears about privacy and location tracking.
Countering click spam: Researchers test new algorithm to detect, combat fraudulent clicks online
(Phys.org) —When is a click not a click? When an advertising network registers a click on one of their online advertisements, how can it be sure that a single consumer – a "pair of eyeballs" in Madison ...
Facebook's status among investors goes from dud to darling
Facebook Inc. has just one question for Wall Street: How do you like me now?
Twitter faces new pressure to boost global ad revenue
Fans of "Castle in the Sky" in Japan set a world record in August when they sent 143,199 tweets in a single second while watching a rerun of the 1986 anime classic on television.
Twitter announces plans for stock offering
Twitter announced Thursday, in a tweet, that it has submitted papers for a stock offering, the most hotly anticipated in the tech sector since Facebook's last year.
Judge blocks NJ state law on online sex ads
A federal judge has dealt a setback to a New Jersey law that would hold Internet providers liable for content sent over their services.
Ukraine launches publically funded online TV
Leading Ukrainian journalists have announced the launching of a new online television channel that will be independent of government and business interests.
Facebook in fresh privacy row with new policy
Facebook is drawing fire from privacy activists again, after unveiling a new policy which could turn users' data and pictures into advertising.
Newspaper web ads not to blame for print advertising decline, research says
An open question as the newspaper industry struggles with declining revenues and profits is whether online ads cannibalize print advertising.