News tagged with advertising

AOL tunes into video ads with Adap.tv buy

US Internet pioneer AOL announced Wednesday that it is buying online video advertising platform Adap.tv in a $405 million deal spotlighting the lucrative potential of the market.

dateAug 08, 2013 in Business
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US spent $630,000 to 'buy' Facebook fans

The US State Department was Wednesday under fire for spending $630,000 over two years to win millions of "likes" on its Facebook pages at a time of severe government austerity measures.

dateJul 03, 2013 in Internet
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Twitter tunes ad targeting system

Twitter on Wednesday said it will begin letting businesses target marketing messages to people who have shown interests in what they have to offer.

dateJul 03, 2013 in Internet
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Facebook is pulling ads from racy, violent pages

Facebook is pulling ads from pages that contain violence or sexual content. The social network said that on Monday, it will expand its definition of pages and groups that are too controversial to carry advertisements.

dateJun 29, 2013 in Internet
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Predicting collective online behavior

A new study shows that small websites, in terms of daily user flux based on number of clicks, have a disproportionally high impact when it comes to traffic generation and influence compared to larger websites. These findings, ...

dateJun 14, 2013 in General Physics
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