News tagged with advertising

News Corp fiscal 2Q earns top expectations

News Corp., the publishing company controlled by Rupert Murdoch, reported second-quarter earnings that exceeded Wall Street forecasts while revenue declined as expected, reflecting slower advertising sales.

dateFeb 06, 2014 in Business
shares0 comments 0

Advertisers look with empathy into your front room

Technology is under development to enable advertisers to target products not just at a broad group of people that might be watching a certain type of programme but at specific households and even individuals.

dateFeb 03, 2014 in Internet
shares0 comments 0

Yahoo chief operating officer out

Yahoo chief operating officer Henrique de Castro is walking away with a stock award of $20 million as the company struggles to boost revenues, regulatory filings showed.

dateJan 15, 2014 in Business
shares0 comments 0

US mobile ad spending to soar, says eMarketer

Research firm eMarketer expects spending on mobile advertisements to hit nearly $9.6 billion in the U.S. this year, up from $4.4 billion in 2012 and from less than $1.6 billion in 2011 as Facebook and Google barrel ahead.

dateDec 19, 2013 in Business
shares0 comments 0