News tagged with advertising

Twitter makes ad campaigns easier

Twitter on Wednesday made it easier to run ad campaigns using tweeted messages in a move that promised to ramp up the company's money-making potential and prospects for a stock market debut.

dateFeb 20, 2013 in Business
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Google boosts mobile ad campaigns

Google began letting businesses target mobile ads based on how close smartphone users might be to shops or what they might be craving at certain times of day.

dateFeb 07, 2013 in Internet
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Newsweek company renames as 'NewsBeast'

The operator of the erstwhile news magazine Newsweek, which became a solely digital publication last year after 80 years in print, officially became "NewsBeast" on Friday, its parent company said.

dateFeb 02, 2013 in Internet
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Google to set up $82M fund for French publishers

Google will help French news organizations increase their online advertising revenue and also set up a €60 million ($82 million) fund to finance digital publishing innovation, settling a dispute over whether the Internet ...

dateFeb 01, 2013 in Internet
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Viacom adjusted profit falls in 1Q, beats Street

Viacom says its net income rose sharply in its first fiscal quarter from results depressed by a large accounting charge in a year ago. But its revenue fell due to drop at its Paramount studio business and lower advertising ...

dateJan 31, 2013 in Business
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