(AP)—Internet advertising hit a new high in the third quarter as marketers continued to shift money from print and broadcasting.
Twitter is outpacing Facebook in US mobile advertising revenue this year, according to a survey released Thursday showing a market dominated by Google.
(AP) Microsoft is absorbing a $6.2 billion charge to reflect that one of the biggest deals in its 37-year history turned out to be a dud.
With Internet users increasingly going mobile, a major challenge for Facebook will be trying to make money from its massive global presence in a more complex mobile space.
Revenue from Internet advertising in the U.S. hit a record $31 billion last year, according to a study released Wednesday.
US newspaper advertising revenue fell 7.3 percent last year to $23.94 billion, according to figures released Thursday by the Newspaper Association of American, continuing a six-year slide.
US newspapers are searching for a new revenue model in an era of falling circulation, declining print advertising dollars and free online competition.
Online advertising revenues have surpassed those of newspapers in Canada and are expected to grow further in the coming years, according to a study published Tuesday.
Facebook is on track to pass Yahoo! in US display advertising revenue this year while Google will also gain market share, according to a forecast published on Monday by digital marketing firm eMarketer.
Google, bidding to boost revenue from display advertising, announced the acquisition on Monday of Admeld, a New York-based company that provides an advertising platform for publishers.