If you're watching television while using a second screen - like a smartphone or tablet - new research suggests that some of the most expensive marketing messages aimed at you are missing their mark.
Researchers at The University of Texas at Dallas recently published the first empirical investigation connecting credit default swaps to mortgage defaults that helped lead to the 2007-2008 financial crisis.
The first 20-year survey of public housing trends in North America, Europe and Asia has highlighted the decline in Canada's public-housing investment. Researchers at UBC's School of Community and Regional Planning (SCARP) ...
Here's the skinny: Not all women will buy products because the models in the advertisements are thin, according to a new study of a diverse group of 239 women by a Baylor University marketing professor.
According to small and medium-sized enterprises, sizable social security and other wage-related costs still form the single greatest obstacle for improving productivity. Additionally, a lack of competence among supervisors ...
Online customer service agents who use emoticons and who are fast typists may have a better chance of putting smiles on their customers' faces during business-related text chats, according to researchers.
New light has been shone on the pathway to success for mineral exploration ventures in Australia.
The Center for Global Trade Analysis based at Purdue University released the latest version of its GTAP Data Base of worldwide economic transactions Tuesday (May19).
Companies introducing new products or services could face significant delays in adoption if they ignore the religious status of their target market.
Media interest in CEOs has soared to stratospheric heights in recent years, with the likes of Jeff Bezos and Steve Jobs becoming household names. But do corporate top dogs deserve all that attention? New research from the ...