Food Commercials Reach the SupermarketJanuary 14th, 2008 By JESSICA MINTZ, AP Technology Writer in Technology / Other
(AP) -- Microsoft Corp. is bringing digital advertising to the grocery cart. The software maker spent four years working with Plano, Texas-based MediaCart Holdings Inc. on a grocery cart-mounted console that helps shoppers find products in the store, then scan and pay for their items without waiting in the checkout line.
Content from The Associated Press expires 15 days after original publication date. For more information about The Associated Press, please visit www.ap.org .
"Food Commercials Reach the Supermarket." January 14th, 2008. http://phys.org/news/2008-01-food-commercials-supermarket.html