Sharp's New LCD Offers Industry's Highest Contrast Ratio

Oct 03, 2005

Sharp Corporation has developed a "Mega-Contrast" Advanced Super View Premium LCD that defies conventional wisdom to deliver an unprecedented contrast ratio of 1,000,000:1 the highest level in the industry.

This contrast ratio goes well beyond that of self-illuminating displays such as CRTs, plasma and organic EL displays, and represents a revolutionary technology which is ideal for master monitors used in darkened locations such as television broadcast studios, mobile broadcast vans and motion picture production houses.

37-inch prototype "Mega-Contrast" LCD has 1,920 x 1,080 resolution.

The TV broadcast infrastructure around the world is rapidly making the shift to digital format and demand for LCD TVs, which are designed to be the primary TV set in home living rooms, is also expanding extremely rapidly on a global scale. In addition to low power consumption in a thin profile, and the ability to display high-resolution images such as full-spec HDTV pictures, LCDs offer high contrast ratios in bright spaces such as the homes of ordinary consumers, making possible bright, clear, high-quality image displays.

On the other hand, master monitors used in settings such as TV broadcast stations, mobile broadcast vans and motion picture production houses are typically used in darkened spaces and demand even higher contrast ratios. CRT-based monitors have been used so far for this application, but the remarkable improvement in the display performance of LCDs is fueling an extremely rapid increase in demand for LCDs to be used as master monitors in these settings.

Sharp’s Mega-Contrast LCD developed at this time is based on an accumulation of unique "one-of-a-kind" technologies nurtured over long years of experience in the field of LCDs. This revolutionary technology achieves the industry’s highest contrast ratio of 1,000,000:1, delivering a wide dynamic range resulting from this unprecedented high contrast ratio. This new LCD will enable filmmakers and video producers to check video images to the most demanding levels of clarity and color reproduction.

Source: Sharp

Explore further: Discover to have Apple Pay available for US cardholders

Related Stories

Review: New TV tech focuses on better picture

Jan 22, 2015

It's taken them a while to get there, but TV makers now seem to think that the way to improve the boob tube - and sell more sets at higher prices - is by having it display a better-looking picture.

Samsung, LG bet on new display to revive TV sales

Jun 20, 2012

(AP) — South Korean TV manufacturers are making billion-dollar bets on a new display technology that promises an even thinner screen and imagery of eye-popping clarity. It might prove to be a costly last ...

Sony Unveils New Solid State Camcorders

Jan 07, 2010

Sony Electronics is expanding its line of solid state camcorders with two new models designed to broaden the shooting capabilities for professionals and consumers. The company is introducing its first professional ...

Gift Guide: A focus on HD video, at many prices

Dec 01, 2009

It's easier than ever to shoot high-definition video. You can do it with traditional-style camcorders, of course, but also with cameras that also are designed to take still photos - from high-end "digital ...

Recommended for you

Making LED-illuminated advertisements light and flexible

1 hour ago

VTT is involved in a European project, developing novel LED advertising displays, which combine thin, lightweight and bendable structures with advanced optical quality. The project will implement, for example, a LED display ...

User comments : 0

Please sign in to add a comment. Registration is free, and takes less than a minute. Read more

Click here to reset your password.
Sign in to get notified via email when new comments are made.