Last call for virtual flowers, Facebook closing Gift Shop

Jul 09, 2010
A woman prepares to log on to the Facebook website in Jaunuary 2010 in Washington, DC. Jared Morgenstern, Facebook's product manager for games and credits, said the Gift Shop would shut down on August 1 so the social networking site can "focus instead on improving other products."

Send out those virtual birthday cakes and flowers now -- Facebook is closing its Gift Shop.

Jared Morgenstern, Facebook's product manager for games and credits, said the Gift Shop would shut down on August 1 so the social networking site can "focus instead on improving other products."

"Closing the Gift Shop may disappoint many of the people who have given millions of gifts, but we made the decision after careful thought about where we need to focus our product development efforts," he said in a blog post.

"We'll be able to focus more on improving and enhancing products and features that people use every day, such as Photos, News Feed, Inbox, games, comments, the 'Like' button and the Wall," he said.

Morgenstern said users will no longer be able to give new gifts from August 1 but gifts that have been received will remain visible on a user's page.

The Gift Shop, which was launched in 2007, offers dozens of virtual presents at a cost of one dollar each which users purchase using Facebook Credits.

Morgenstern said Facebook users can continue to use third-party applications on the site to offer gifts.

Explore further: UN moves to strengthen digital privacy (Update)

add to favorites email to friend print save as pdf

Related Stories

The Thought Is What Counts

Dec 22, 2009

Holiday gift givers who expect to be appreciated for choosing the most expensive gifts are likely to be disappointed when their presents are unwrapped. Cost has little impact on how much we value the gifts we receive, according ...

The 5 dimensions of online gifts

Jun 13, 2007

Different social media, such as wikis, MySpace, Flickr and various forums have different ways for people to give and receive gifts, according to Swedish scientists. To fully understand online gifting and the successes and ...

Recommended for you

UN moves to strengthen digital privacy (Update)

2 hours ago

The United Nations on Tuesday adopted a resolution on protecting digital privacy that for the first time urged governments to offer redress to citizens targeted by mass surveillance.

Spotify turns up volume as losses fall

3 hours ago

The world's biggest music streaming service, Spotify, announced Tuesday its revenue grew by 74 percent in 2013 while net losses shrank by one third, in a year of spectacular expansion.

Virtual money and user's identity

9 hours ago

Bitcoin is the new money: minted and exchanged on the Internet. Faster and cheaper than a bank, the service is attracting attention from all over the world. But a big question remains: are the transactions ...

User comments : 0

Please sign in to add a comment. Registration is free, and takes less than a minute. Read more

Click here to reset your password.
Sign in to get notified via email when new comments are made.