Microsoft Bing nabs more Web searches in February

Mar 16, 2010

(AP) -- Researchers say Microsoft's Bing search engine is gaining market share in the U.S.

The software maker has worked for years to improve its search technology. It launched Bing, a redesigned search site, last June.

Bing's share of searches has crept up since then, but remains in third place behind and .

So far, most of Bing's gains have come at Yahoo's expense, researchers say. But now there's a small sign that Bing may also be tempting some Googlers. Analysts at The Nielsen Co. say Bing's share of U.S. searches rose to 12.5 percent in February, while Yahoo's and Google's shares both edged down.

It's not a clear trend, though. By comScore Inc.'s measure, Google's February share still gained a tenth of a percent.

Explore further: 'Map spam' puts Google in awkward place

0 shares

Related Stories

Bing gains search market share, nears 10 percent

Nov 17, 2009

Microsoft's new Internet search engine Bing increased its share of the US search market in October, edging up half-a-point to nearly 10 percent, online tracking firm comScore said Tuesday.

Bing luring Internet searchers: comScore

Jun 09, 2009

Microsoft's new Internet search engine Bing boosted the software giant's share of the US market in the week following its release, industry tracking firm comScore reported Tuesday.

Recommended for you

'Map spam' puts Google in awkward place

19 hours ago

Google was re-evaluating its user-edited online map system Friday after the latest embarrassing incident—an image of an Android mascot urinating on an Apple logo.

Google search mobile switch a revolution for some

Apr 24, 2015

Google's latest Internet revolution this week saw the web giant modify its search algorithm to favour mobile-friendly sites, in a bid to upstage Apple that US media branded a "mobilegeddon".

Cheap content, growing reach make Snapchat a fast-rising star

Apr 22, 2015

Thousands of revelers descended on the Coachella music festival this month to rock out to their favorite bands and party day and night. But a far bigger audience from around the world - at least 40 million - joined in remotely ...

User comments : 0

Please sign in to add a comment. Registration is free, and takes less than a minute. Read more

Click here to reset your password.
Sign in to get notified via email when new comments are made.