Google CEO sees newspaper future in advertising

Apr 07, 2009

(AP) -- Google's CEO Eric Schmidt recommends that news organizations continue to rely on advertising but seek new ways to reach readers.

Without providing specific recipes, Schmidt's speech Tuesday lays out a few possibilities.

One is a site for medicine similar to the online encyclopedia , which lets users collectively contribute and edit entries.

He says there's still room for subscription and pay-by-the-piece journalism but he emphasizes , the source of 98 percent of Google Inc.'s revenue.

Schmidt makes the remarks at the Association of America convention in San Diego.

Schmidt commends newspapers for staking a claim on the Internet in the 1990s but says there wasn't a second act. He says news Web sites are too slow to read, even slower than flipping through a newspaper.

©2009 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

Explore further: Verizon 1Q profit surges on Vodafone-related gains

add to favorites email to friend print save as pdf

Related Stories

AP to take on Web piracy, cut rates

Apr 06, 2009

The US news agency the Associated Press announced plans on Monday to take legal action against websites that publish stories from the AP or its member newspapers without permission.

Report: Newspaper Web sites see readership rise

Nov 16, 2005

While print newspapers continue to dwindle in circulation, newspaper Web site readership is thriving, up 11 percent from last year, according to Neilson//NetRatings. Newspaper Web sites attracted 39.3 million unique visitors in ...

Grim US newspaper ad revenue figures released

Mar 27, 2009

Last year was the worst ever for the US newspaper industry with both print and online advertising revenue posting declines, according to Newspaper Association of America (NAA) figures.

Recommended for you

Bitcoin exchange MtGox to start liquidation process (Update)

4 hours ago

Failed Bitcoin exchange MtGox, whose spectacular collapse hammered the digital currency's reputation, is to be liquidated after a Japanese court on Thursday ordered the start of bankruptcy proceedings, said a lawyer appointed ...

SK Hynix posts Q1 surge in net profit

6 hours ago

South Korea's SK Hynix Inc said Thursday its first-quarter net profit surged nearly 350 percent from the previous year on a spike in sales of PC memory chips.

Zynga founder Pincus leaving operations role

17 hours ago

Online game maker Zynga says company founder Mark Pincus is stepping down as chief product officer, less than a year after he was replaced as the company's CEO.

User comments : 0

More news stories

Review: 'Hearthstone' card game is the real deal

Video game publishers don't take many risks with their most popular franchises. You know exactly what you are going to get from a new "Call of Duty" or "Madden NFL" game—it will probably be pretty good, ...