Mobile wallet rebrands as Softcard

Sep 03, 2014

US mobile payments firm Isis has officially changed its name to Softcard, completing the process of distancing itself from a militant Islamic group sometime known by the same acronym.

The company, which is backed by US wireless giants AT&T, Verizon and T-Mobile, announced in July it was dropping the name Isis, which may also be a reference to the militant group Islamic State of Iraq and Syria, also known as the Islamic State of Iraq and the Levant (ISIL).

"However coincidental, we have no desire to share a name with this group and our hearts go out to those affected by this violence," chief executive Michael Abbott said in a statement.

"Our search for a new name has been rooted in our founding vision: to use the power of the mobile phone to help consumers find a safer and better way to shop, pay and save. But we also wanted a name and visual identity that had the power, flexibility and simplicity to define our category."

The rebranding will be completed "in a few weeks," according to the website.

The service allows its customers to load card payment information to a smartphone, which can then be swiped at a merchant terminal.

Explore further: Isis mobile wallet abandons name to militant group

add to favorites email to friend print save as pdf

Related Stories

UN undertakes polio vaccination campaign in Iraq

Aug 18, 2014

The United Nations said Monday it was undertaking a mass polio vaccination campaign in Iraq, hoping to reach millions of children as the highly contagious virus crosses from Syria into neighboring countries.

US cyber-warriors battling Islamic State on Twitter

Aug 31, 2014

The United States has launched a social media offensive against the Islamic State and Al-Qaeda, setting out to win the war of ideas by ridiculing the militants with a mixture of blunt language and sarcasm.

Verizon reverses on $2 fee for one-time payments

Dec 30, 2011

(AP) -- After a customer backlash, Verizon Wireless on Friday dropped a plan to start charging $2 for every payment subscribers make over the phone or online with their credit or debit cards.

Recommended for you

Form Devices team designs Point as a house sitter

17 hours ago

A Scandinavian team "with an international outlook" and good eye for electronics, software and design aims to reach success with what they characterize as "a softer take" on home security. Their device is ...

Man pleads guilty in New York cybercrime case

20 hours ago

A California man has pleaded guilty in New York City for his role marketing malware that federal authorities say infected more than a half-million computers worldwide.

Dish restores Turner channels to lineup

Nov 21, 2014

Turner Broadcasting channels such as Cartoon Network and CNN are back on the Dish network after being dropped from the satellite TV provider's lineup during contract talks.

LiquidPiston unveils quiet X Mini engine prototype

Nov 21, 2014

LiquidPiston has a new X Mini engine which is a small 70 cubic centimeter gasoline powered "prototype. This is a quiet, four-stroke engine with near-zero vibration. The company said it can bring improvements ...

User comments : 0

Please sign in to add a comment. Registration is free, and takes less than a minute. Read more

Click here to reset your password.
Sign in to get notified via email when new comments are made.