Mobile wallet rebrands as Softcard

Sep 03, 2014

US mobile payments firm Isis has officially changed its name to Softcard, completing the process of distancing itself from a militant Islamic group sometime known by the same acronym.

The company, which is backed by US wireless giants AT&T, Verizon and T-Mobile, announced in July it was dropping the name Isis, which may also be a reference to the militant group Islamic State of Iraq and Syria, also known as the Islamic State of Iraq and the Levant (ISIL).

"However coincidental, we have no desire to share a name with this group and our hearts go out to those affected by this violence," chief executive Michael Abbott said in a statement.

"Our search for a new name has been rooted in our founding vision: to use the power of the mobile phone to help consumers find a safer and better way to shop, pay and save. But we also wanted a name and visual identity that had the power, flexibility and simplicity to define our category."

The rebranding will be completed "in a few weeks," according to the website.

The service allows its customers to load card payment information to a smartphone, which can then be swiped at a merchant terminal.

Explore further: Isis mobile wallet abandons name to militant group

add to favorites email to friend print save as pdf

Related Stories

UN undertakes polio vaccination campaign in Iraq

Aug 18, 2014

The United Nations said Monday it was undertaking a mass polio vaccination campaign in Iraq, hoping to reach millions of children as the highly contagious virus crosses from Syria into neighboring countries.

US cyber-warriors battling Islamic State on Twitter

Aug 31, 2014

The United States has launched a social media offensive against the Islamic State and Al-Qaeda, setting out to win the war of ideas by ridiculing the militants with a mixture of blunt language and sarcasm.

Verizon reverses on $2 fee for one-time payments

Dec 30, 2011

(AP) -- After a customer backlash, Verizon Wireless on Friday dropped a plan to start charging $2 for every payment subscribers make over the phone or online with their credit or debit cards.

Recommended for you

Google to offer own cellular network plan

12 hours ago

Google will soon be offering cellular network plans in a bid to bridge the gap between the realms of Internet services and mobile device software it dominates.

'Slow motion at the speed of light'

15 hours ago

New technology developed by a collaboration between the UA and the University of California, Los Angeles, provides real-time monitoring of streaming video to optimize network traffic.

Putting net neutrality in context

Feb 27, 2015

After much litigation, public demonstration and deliberation, the US Federal Communications Commission (FCC) voted 3 to 2 to adopt open internet rules. While the substantive details of the decision are not yet known, the rules ...

Key facts on US 'open Internet' regulation

Feb 26, 2015

A landmark ruling by the US Federal Communications Commission seeks to enshrine the notion of an "open Internet," or "net neutrality." Here are key points:

User comments : 0

Please sign in to add a comment. Registration is free, and takes less than a minute. Read more

Click here to reset your password.
Sign in to get notified via email when new comments are made.