Google buys Songza streaming music service

Jul 01, 2014
The Google logo seen at Google headquarters in Mountain View, California on September 2, 2011

Google on Tuesday said that it has bought Songza, a free online streaming music service that recommends tunes based on what people might be in the mood to hear.

Financial terms of the deal were not disclosed, but unconfirmed online reports valued the deal at around $15 million.

"We're thrilled to announce that we're becoming part of Google," Songza said on its website.

"We can't think of a better company to join in our quest to provide the perfect soundtrack for everything you do."

Songza added that no immediate changes were planned for the free service, other than making it faster, smarter, and "even more fun to use."

Songza suggests playlists based on where people are and what they are doing, such as starting a day at home; grinding away at an office, or out exercising.

It has applications tailored for mobile devices powered by Apple or Google-backed Android software.

Songza features that have resonated with users will be woven into Google Play Music and YouTube where possible, the California-based technology titan said in a post at its Google+ social network.

"They've built a great service which uses contextual expert-curated playlists to give you the right music at the right time," Google said.

New York-based Songza has been likened to Pandora, which has a leading ad-supported streaming music model.

Google, Amazon and Apple have music services that compete in a market where Pandora and Spotify have found success.

Apple in May bought Beats Music and Beats Electronics in a deal worth $3 billion to bolster its position in the hotly contested online music sector.

The move is expected to help the US tech giant—a pioneer in digital music with its wildly popular iTunes platform—ramp up its efforts to counter the successful models of streaming services like Pandora, Spotify and others.

Explore further: Digital music service Beats Music to launch in Jan

add to favorites email to friend print save as pdf

Related Stories

Beats buy could broaden Apple's reach

May 09, 2014

An Apple buy-out of hip headphone maker Beats Electronics could expand the iPhone maker's lucrative domain and play into plans for its next big thing, analysts said Friday.

Apple's Beats buy is two-sided for music streaming

May 29, 2014

Apple's $3 billion purchase of headphone maker and streaming music company Beats Electronics sheds light on a rarely recognized reality in the music streaming industry: It's hard to succeed in the business without offering othe ...

Report: Apple on verge of buying Beats for $3.2B

May 09, 2014

Apple is orchestrating a $3.2 billion acquisition of Beats Electronics, the headphone maker and music streaming distributor founded by hip-hop star Dr. Dre and music industry impresario Jimmy Iovine, according ...

Five things to know about Apple's duet with Beats

May 29, 2014

Apple CEO Tim Cook looked like he wanted to dance Wednesday as he discussed his company's $3 billion acquisition of Beats Electronics. The deal, by far the most expensive in Apple's 38-year history, will ...

Recommended for you

UN moves to strengthen digital privacy (Update)

21 hours ago

The United Nations on Tuesday adopted a resolution on protecting digital privacy that for the first time urged governments to offer redress to citizens targeted by mass surveillance.

Spotify turns up volume as losses fall

21 hours ago

The world's biggest music streaming service, Spotify, announced Tuesday its revenue grew by 74 percent in 2013 while net losses shrank by one third, in a year of spectacular expansion.

Virtual money and user's identity

Nov 25, 2014

Bitcoin is the new money: minted and exchanged on the Internet. Faster and cheaper than a bank, the service is attracting attention from all over the world. But a big question remains: are the transactions ...

User comments : 0

Please sign in to add a comment. Registration is free, and takes less than a minute. Read more

Click here to reset your password.
Sign in to get notified via email when new comments are made.