Yahoo big on desktops as world goes mobile

Jan 21, 2014
The Yahoo homepage is seen on a computer screen in Washington, DC on October 19, 2010

Yahoo was the most popular online venue visited from US desktop computers in December as modern lives increasingly revolve around using mobile devices to connect with the Internet.

Yahoo continued to hold a crown it claimed in August of last year after edging past Google in a comScore ranking of online properties most frequently visited from desktop computers in the United States.

Freshly released figures from the industry tracker show that Yahoo websites logged just shy of 195.2 million unique visitors in December while second-place Google saw about 192.3 million unique visitors.

ComScore pegged the overall US desktop Internet explorers at 224,057 million people.

The lead ranking continued to be good news for Yahoo chief executive Marissa Mayer, who moved from Google in mid 2012. But Yahoo still trails Google in revenues and advertising, particularly in the key search segment.

More visits translate into the potential to bring in more money from online ads.

Mayer has made improving Yahoo's popularity on smartphones and tablets a priority as the faded Internet search pioneer is re-invented as a "premier digital media" company.

Yahoo shares were down more than two percent to $39.06 in afternoon trading on the Nasdaq exchange in New York City.

Explore further: Yahoo passed Google in US Web visitors in July

add to favorites email to friend print save as pdf

Related Stories

Yahoo chief operating officer out

Jan 15, 2014

Yahoo chief operating officer Henrique de Castro is walking away with a stock award of $20 million as the company struggles to boost revenues, regulatory filings showed.

Yahoo shares gain as it tops Web traffic

Aug 22, 2013

Yahoo shares powered higher Thursday after a survey showed the struggling Internet giant topped a survey for US Web visitors for the first time since 2011. ...

Recommended for you

LinkedIn to anchor new San Francisco high-rise

3 hours ago

San Francisco Mayor Ed Lee says the professional networking site LinkedIn will expand its presence in the city by anchoring a high-rise office building under construction.

Comcast 1Q earns beat Street on upbeat NBC result

22 hours ago

Comcast's first-quarter net income rose by nearly a third as ad revenue surged at broadcast network NBC, helped by the Winter Olympics in Sochi and Jimmy Fallon's elevation as host of "The Tonight Show."

Netflix poised to raise prices after strong 1Q (Update 2)

Apr 22, 2014

Netflix is preparing a sequel unlikely to be a hit with its subscribers. The Internet video service is about to raise its prices for the first time in three years to help pay for more Internet video programming such as its ...

User comments : 0

More news stories

Robot scouts rooms people can't enter

(Phys.org) —Firefighters, police officers and military personnel are often required to enter rooms with little information about what dangers might lie behind the door. A group of engineering students at ...

Finalists named in Bloomberg European city contest

Amsterdam wants to create an online game to get unemployed young people engaged in finding jobs across Europe. Schaerbeek, Belgium, envisions using geothermal mapping to give households personalized rundowns of steps to save ...

Internet TV case: US justices skeptical, concerned

Grappling with fast-changing technology, U.S. Supreme Court justices debated Tuesday whether they can protect the copyrights of TV broadcasters to the shows they send out without strangling innovations in ...

Brazil passes trailblazing Internet privacy law

Brazil's Congress on Tuesday passed comprehensive legislation on Internet privacy in what some have likened to a web-user's bill of rights, after stunning revelations its own president was targeted by US ...

In the 'slime jungle' height matters

(Phys.org) —In communities of microbes, akin to 'slime jungles', cells evolve not just to grow faster than their rivals but also to push themselves to the surface of colonies where they gain the best access ...

New alfalfa variety resists ravenous local pest

(Phys.org) —Cornell plant breeders have released a new alfalfa variety with some resistance against the alfalfa snout beetle, which has ravaged alfalfa fields in nine northern New York counties and across ...