NBC, Facebook enter content deal

Jan 16, 2014

NBC and Facebook will be sharing content on the upcoming Winter Olympics, both hoping to boost interest on what promises to be a big event for social media.

NBC said that it will premiere one of its short Olympic profiles, on the relationship between American speed skater J.R. Celski (SELL-skee) and rapper Macklemore, on Facebook's site on Thursday.

NBC will offer other content throughout the games through Facebook and its associated site Instagram. The Olympics begin Feb. 6.

It's a mutually beneficial deal. NBC believes conversation helps increase viewership, and Facebook wants to establish itself as the place to have those conversations.

Explore further: Twitter names news chief, from NBC (Update)

not rated yet
add to favorites email to friend print save as pdf

Related Stories

Facebook tries to get into TV game

Aug 16, 2012

World-class athletes aren't the only ones with Olympic hopes. Facebook Inc. participated in a different kind of trial in London: whether it can extend its online popularity to the television airwaves and compete with Twitter ...

Facebook launches page for all things Olympics

Jun 18, 2012

(AP) — Facebook on Monday launched an official London Olympics page for fans to connect with their favorite athletes and teams, a move it says can help make this summer's games the first "truly social" one.

Twitter names news chief, from NBC (Update)

Oct 24, 2013

Twitter announced Thursday it had hired former NBC executive Vivian Schiller to head its news operations, as the messaging service ramps up efforts in the field ahead of its stock market debut.

Recommended for you

Facebook dressed down over 'real names' policy

Sep 17, 2014

Facebook says it temporarily restored hundreds of deleted profiles of self-described drag queens and others, but declined to change a policy requiring account holders to use their real names rather than drag names such as ...

Yelp to pay US fine for child privacy violation

Sep 17, 2014

Online ratings operator Yelp agreed to pay $450,000 to settle US charges that it illegally collected data on children, in violation of privacy laws, officials said Wednesday.

User comments : 0