1.6 billion people on social networks

Nov 19, 2013
The Facebook website is displayed on a laptop computer on May 9, 2011 in San Anselmo, California

An estimated 1.61 billion people, more than one in five globally, will log in to social networking sites at least monthly this year, the research firm eMarketer said Tuesday.

The study said the number was up 14.2 percent from a year ago and growth will push that number up to 2.33 billion by 2017.

The highest penetration of social network users, according to eMarketer, is in the Netherlands, at 63.5 percent. Norway was second at 63.3 percent, followed by Sweden (56.4 percent), South Korea (54.4 percent), Denmark (53.3 percent), the United States (51.7 percent) and Finland (51.3 percent).

A majority of residents were also on social networks in Canada (51.2 percent) and Britain (50.2 percent, according to the report based on data from research firms, government agencies, and company reports.

The 1.61 billion figure represented 22 percent of the world's estimated population, the survey said.

The report said India is seeing the highest growth this year of 37.4 percent, though only 7.7 percent of the population uses social networks. Indonesia's numbers will climb 28.7 percent and Mexico will grow by 21.1 percent, eMarketer said.

All three of those countries are also high-growth areas for Facebook, the world's largest social network with more than one billion users.

The US remains the country with the greatest number of Facebook users, at 146.8 million, but with India's large population and expected growth rate, it will have the largest Facebook population of any country by 2016, according to the report.

Explore further: China blocks VPN services that skirt online censorship

add to favorites email to friend print save as pdf

Related Stories

Google becomes online advertising king: study

Sep 19, 2012

Google has become the US market leader in online display ads, and now leads all categories for Internet advertising including search and mobile, a market research firm said Wednesday.

Facebook 3Q results fly past expectations

Oct 31, 2013

Concerns about Facebook's ability to keep young teens coming back every day spooked some investors, even though the company's latest quarterly results showed continued strength in mobile advertising and beat ...

New Facebook, Twitter ads boost mobile revenues

Dec 18, 2012

New ad products from Facebook and Twitter have given US mobile advertising a boost, bringing revenues for the sector to more than $4 billion this year, a research firm said Monday.

Recommended for you

China blocks VPN services that skirt online censorship

Jan 23, 2015

China is blocking VPN services that let users skirt online censorship of popular websites such as Google and Facebook amid a wider crackdown on online information, tech companies and specialists said Friday.

YouTube stars quiz Obama

Jan 23, 2015

A bubbly shopping guide, a charitable "internetainerpreneur" and a comedian who wears green lipstick and eats ladles of cinnamon quizzed US President Barack Obama Thursday in a series of unorthodox YouTube ...

User comments : 0

Please sign in to add a comment. Registration is free, and takes less than a minute. Read more

Click here to reset your password.
Sign in to get notified via email when new comments are made.