Apple's iPhone, helped by T-Mobile, grabs more US market share

Jul 08, 2013 by Salvador Rodriguez

T-Mobile helped increase the iPhone's share of the smartphone market in the latest three-month period, according to a survey released Monday.

Apple's U.S. smartphone market share increased 3.5 percentage points in the three months that ended in May from the same period last year, according to consumer research firm Kantar Worldpanel. The iPhone accounted for 41.9 percent of U.S. smartphone sales in the latest period, up from 38.4 percent a year before.

That increase in market share aligns with the launch of the iPhone on T-Mobile, the last major U.S. carrier to begin selling the Apple smartphone. T-Mobile kicked off sales of the iPhone in April, midway through the three-month period, but the device still managed to be the carrier's top-selling smartphone during that time.

Kantar Worldpanel said the iPhone accounted for 31 percent of T-Mobile's smartphone sales. The Apple device is likely to account for an even higher portion of the carrier's sales in the current three-month period because it will be available the entire period.

The strength of Apple's iOS "on T-Mobile appears to be the ability to attract first-time smartphone buyers, upgrading from a feature phone," Dominic Sunnebo, Kantar Worldpanel's consumer insight director, said in a statement. "Of T-Mobile consumers who bought an iOS device since it launched on the carrier, 53 percent had previously owned a feature phone, well above the market average of 45 percent of iOS owners who previously owned a feature phone."

As for other operating systems, Android's U.S. smartphone remained relatively unchanged during the latest period, while BlackBerry saw a major decline to 0.7 percent from 4.6 percent a year earlier. Microsoft's Windows Phone increased its share to 4.6 percent from 3.7 percent.

Explore further: Apple closes acquisition of Beats music

1 /5 (4 votes)
add to favorites email to friend print save as pdf

Related Stories

56% of US adults have smartphones

Jun 05, 2013

More than half of American adults own a smartphone, including some 80 percent of those in the 18 to 34 age group, a survey showed Wednesday.

Android, Samsung extend smartphone lead

May 14, 2013

Google's Android mobile operating system grabbed three out of four smartphones sold in the world in the first quarter of 2013, extending its gains over Apple and its iPhone, a survey showed Tuesday.

Microsoft mulled buying Nokia unit

Jun 19, 2013

Microsoft was in talks to boost its position in the mobile phone market by buying the devices business from Nokia but failed to seal a deal, the Wall Street Journal reported Wednesday.

Recommended for you

Apple closes acquisition of Beats music

1 hour ago

Apple said Friday it closed its $3 billion deal for Beats, the high-end audio equipment and streaming music service, a tie-up that could allow the iPhone maker to reach new audiences.

Scientific Games strikes $3.3B deal to buy Bally

3 hours ago

Scientific Games plans to pay about $3.3 billion to buy Bally Technologies in a deal that would combine makers of gambling equipment ranging from slot machines to instant-win lottery games.

Tesla loss widens as it ramps up expansion plan

8 hours ago

US electric automaker Tesla Motors reported Thursday a widening loss in the past quarter amid record revenues as it ramped up plans for a giant battery plant for future vehicles.

Android grabs 85% of smartphone market

22 hours ago

Smartphones powered by the Android operating system captured 85 percent of the worldwide market in the second quarter, threatening to marginalize rival platforms, a new survey shows.

Chinese man brings gay conversion therapy lawsuit

Jul 31, 2014

(AP)—A gay Chinese man said Thursday he was suing a psychological clinic for carrying out electric shocks intended to turn him straight, as well as the search engine giant Baidu for advertising the center.

User comments : 1

Adjust slider to filter visible comments by rank

Display comments: newest first

VENDItardE
1 / 5 (6) Jul 08, 2013
says the apple lover cause this is total BS