Music service Rdio launches Vdio for TV, movies (Update)

Apr 03, 2013 by Ryan Nakashima
This screen shot, made available on the blog for Rdio, the music streaming service started by a co-founder of Skype, shows the company's new digital store for video, called Vdio. The content will work on personal computers and Apple's iPad for now. It's opening at first to users in the U.S. and Britain. The latest TV episodes from shows such as "The Walking Dead" will sell for about $3 each and will be in high definition, while movies such as "Zero Dark Thirty" will cost from $3 to rent to $20 to buy. (AP Photo/Vdio)

Rdio, the music streaming service started by a co-founder of Skype, is getting into video.

New and current subscribers of a $10-a-month unlimited music plan from Rdio (AR-dee-oh) will get $25 to spend in the new digital store for video, called Vdio (VEE-dee-oh).

The content will work on personal computers and Apple's iPad for now. It's opening at first to users in the U.S. and Britain. The latest TV episodes from shows such as "The Walking Dead" will sell for about $3 each and will be in high definition, while movies such as "Zero Dark Thirty" will cost from $3 to rent to $20 to buy.

Rdio Chief Executive Drew Larner said the plan is for users to get ideas about what to watch based on the music they and their friends love, and the other way around.

For instance, fans of Adele's hit single "Skyfall" might want to watch the James Bond movie of the same name, or viewers of the 1978 documentary "The Last Waltz" might want to listen to music by The Band, the subject of that movie.

"There's just so much interplay between film, TV and music. We just think this is going to be a natural combination," he said.

The company opted against a subscription video offering because the newest TV shows and movies would not be available that way, Larner said. Studios typically offer online subscription services such as Netflix Inc. only past seasons of TV shows, along with movies that have debuted in theaters months or years earlier. Larner said the company hopes to one day offer a plan that would give customers a selection of movies, TV shows and music for one price.

He didn't specify how many subscribers San Francisco-based Rdio has amassed since it launched in 2010 with the backing of Skype co-founder Janus Friis. But he said the rate at which new users come to the service, offered in 23 countries, has tripled since the company began spending money on advertising late last year.

Explore further: Movement builds to ensure privacy for Internet users

not rated yet
add to favorites email to friend print save as pdf

Related Stories

Rdio revamps Internet music service

Mar 13, 2012

Internet music service Rdio.com on Tuesday unveiled a redesign intended to make it "faster, simpler and more social" as it battles with rivals such as Pandora and Spotify.

Rdio to pay artists $10 per new subscriber

Oct 02, 2012

(AP)—Music subscription service Rdio (ARDEE-oh) is looking to dispel the notion that streaming services underpay artists for their work. Starting Tuesday, it will start paying musicians $10 for every person they convince ...

MOG, Rdio new entrants to $10-a-month mobile music

Jun 29, 2010

(AP) -- Two more companies are jumping into the mobile streaming music field with applications that work on iPhones, giving consumers new ways to listen to millions of tracks on the go for about $10 a month.

Review: New Web music services offer tons of tunes

Aug 04, 2010

(AP) -- If you're itching to hear whatever you want, whenever you want, without breaking the bank on songs from Apple's iTunes store, your best bet is an online subscription music service.

Recommended for you

Say Ello to the new privacy debate on social media

Sep 29, 2014

Ello is new social networking space on the web that is receiving a lot of attention of late – so much that it's caused a few problems with the website out of action from time to time. ...

Post-Snowden, iPhone 6 encryption fans safety debate

Sep 28, 2014

Encryption technology in the iPhone 6 has taken root in a scales-of-justice debate between privacy supporters and public safety officials. Apple is using a more advanced encryption technology.

User comments : 0