Android gains as small tablet sales soar

Mar 12, 2013
Reporters look a prototype of an Android tablet on September 13, 2011 in San Francisco. Small tablet computers are marketplace hits, with economically-priced devices powered by Google's Android software taking share from Apple iPads, according to International Data Corporation.

Small tablet computers are marketplace hits, with economically-priced devices powered by Google's Android software taking share from Apple iPads, according to International Data Corporation.

"One in every two tablets shipped this quarter was below eight inches in screen size," said IDC research analyst Jitesh Ubrani.

"Vendors are moving quickly to compete in this space as consumers realize that these small devices are often more ideal than larger tablets for their daily ."

International Data Corporation on Tuesday increased its forecast for this year to 190.9 million and said that it expected the figure to be closer to 350 million by the end of the year 2017.

Android-powered tablets expanded their share of the market "notably" last year and that trend is expected to continue, according to IDC.

IDC predicted that the Android share of the market would rise to 48.8 percent this year while sales of would slip five percent to 46 percent.

Tablets running on Microsoft Windows software were expected to make slow gains in the market, growing from a one percent share last year to 7.4 percent in the year 2017, according to IDC.

"Microsoft's decision to push two different tablet operating systems, Windows 8 and Windows RT, has yielded poor results in the market so far," said IDC tablets research director Tom Mainelli.

"Consumers aren't buying Windows RT's value proposition, and long term we think Microsoft and its partners would be better served by focusing their attention on improving Windows 8."

The growing popularity of low-cost tablets is damaging prospects for sales of dedicated e-readers, with sales expected to grow only modestly over the next two years before going into permanent decline, according to IDC.

Explore further: Amazon, Simon & Schuster sign book retail deal

add to favorites email to friend print save as pdf

Related Stories

Android gains on Apple in surging tablet sector

Dec 05, 2012

The global market for tablet computers is growing faster than earlier estimates suggested, with Android-powered devices gaining on the market-leading iPads, a survey said Wednesday.

Global tablet sales surged in past quarter

Jan 31, 2013

Worldwide tablet sales jumped in the fourth quarter beyond even some of the most optimistic forecasts to 52.5 million, with Android-powered devices pacing growth, a survey showed Thursday.

Personal computer sales slip during holiday season

Jan 11, 2013

Personal computer sales slipped at the end of last year, despite the holiday shopping season and the release of new Windows operating software for machines, a leading industry tracker reported.

Market research firm ups tablet forecast

Sep 14, 2011

With tablet computer sales soaring -- led by Apple's iPad -- a market research company boosted its forecast on Wednesday for shipments of the devices.

Recommended for you

Amazon, Simon & Schuster sign book retail deal

1 hour ago

Amazon has reached a deal with American book publisher Simon & Schuster, the companies said, though the e-commerce giant remains at loggerheads with France's Hachette over e-book pricing.

Facebook sues law firms, claims fraud

13 hours ago

Facebook is suing several law firms that represented a man who claimed he owned half of the social network and was entitled to billions of dollars from the company and its CEO Mark Zuckerberg.

IBM 3Q disappoints as it sheds 'empty calories'

13 hours ago

IBM disappointed investors Monday, reporting weak revenue growth again and a big charge to shed its costly chipmaking division as the tech giant tries to steer its business toward cloud computing and social-mobile ...

User comments : 2

Adjust slider to filter visible comments by rank

Display comments: newest first

gmurphy
3 / 5 (2) Mar 12, 2013
I loving watching Microsoft fail.
VendicarE
3 / 5 (2) Mar 12, 2013
Tablets are media consuming devices.

You don't need or even want a full OS for that.

Windows 8 is an overall failure. As I predicted 2 years ago.

100 precent of the blame goes to Ball Boy Ballmer.

He is incompetent.