Jawbone adds muscle for fitness push

February 5, 2013
A woman jogs past an old pier along the Hudson River in New York on January 10, 2013. UP fitness wristband maker Jawbone on Monday announced the acquisition of a pair of young mobile app firms that add muscle to its push make smartphone lifestyles healthier.

UP fitness wristband maker Jawbone on Monday announced the acquisition of a pair of young mobile app firms that add muscle to its push make smartphone lifestyles healthier.

The San Francisco firm behind popular wireless ear pieces and Jambox bluetooth speakers said that it bought Visere and Massive Health, but did not disclose financial terms of the deals.

Visere's products include "Unstuck" apps for Apple gadgets designed to help overcome inertia when it comes to making beneficial changes in their lives or tackling challenges.

Massive Health makes a free app intended to get people to improve diets by taking pictures of what they eat and getting crowd-sourced feedback about meal choices.

"Both companies have shown a deep understanding of the intricacies of designing engaging products and experiences," chief executive Hosain Rahman said in a release.

"Bringing in great minds from both Massive Health and Visere will help us to develop software that's both simple and beautiful and build the very best integrated hardware, software, and data platforms in the world."

Jawbone in November released redesigned UP wristbands that combine fashion with smartphone lifestyles to help people along paths to improved fitness.

UP applications for iPhones, , and devices were redesigned to let people more easily get pictures of activity, sleep, eating, and even their moods on any given day or over time.

Jawbone crafted the power-efficient wristbands to look like jewelry to be style statements as well as a fitness tools.

New UP debuted in the United States with a $129 nearly a year after original models were pulled from the market due to problems caused by moisture fouling up electronics in the "wearable computers."

Portland-based Visere collaborated with Jawbone on the UP application. Engineers from Visere and Massive Health, which is headquartered in San Francisco, will join Jawbone's team.

"Our union with Jawbone marks a major step toward revolutionizing the way the world thinks about health," said Massive Health founder Aza Raskin.

"Jawbone is leading the industry in product experience around mainstream consumer health, and we're looking forward to working with the team to develop the next generation of beautiful experiences."

Explore further: Jambox a boombox for the smart gadget era

Related Stories

Jambox a boombox for the smart gadget era

November 4, 2010

Jawbone has packed the monster sound of a boombox in a pocket-sized "Jambox" that wirelessly adds home-theater sound to mobile gadgets from smartphones to tablet computers.

Jawbone ERA a smart fit for mobile lifestyles

January 20, 2011

Jawbone on Thursday introduced ERA headsets designed for people who want to get the best out of their smart gadgets as Internet lifestyles go increasingly mobile.

Flaw makes Jawbone UP wristbands go down

December 9, 2011

US wireless earpiece maker Jawbone on Thursday apologized for a flaw that causes its fitness focused UP wristbands to go down and offered users their money back even if they keep the gadgets.

Jawbone "Up" fitness wristbands get in shape

November 13, 2012

Wireless earpiece maker Jawbone on Tuesday released redesigned UP wristbands that combine fashion with smartphone lifestyles to help people along paths to improved fitness.

Recommended for you

Power grid forecasting tool reduces costly errors

July 30, 2015

Accurately forecasting future electricity needs is tricky, with sudden weather changes and other variables impacting projections minute by minute. Errors can have grave repercussions, from blackouts to high market costs. ...

Microsoft describes hard-to-mimic authentication gesture

August 1, 2015

Photos. Messages. Bank account codes. And so much more—sit on a person's mobile device, and the question is, how to secure them without having to depend on lengthy password codes of letters and numbers. Vendors promoting ...

0 comments

Please sign in to add a comment. Registration is free, and takes less than a minute. Read more

Click here to reset your password.
Sign in to get notified via email when new comments are made.