Intel unveils smartphone push in emerging markets

Jan 08, 2013
A man holds a Motorola RAZRi smartphone with an Intel processor during the launch of the device on September 18, 2012. Intel said it would step up efforts to make chips for smartphones and other mobile devices by targeting emerging markets and the rapidly growing "value" segment.

Intel said it would step up efforts to make chips for smartphones and other mobile devices by targeting emerging markets and the rapidly growing "value" segment.

Intel unveiled its plans at the on Monday, the world's biggest tech sector event, highlighting its efforts to get a bigger share of the sizzling .

Intel said its plans include "a new smartphone platform for emerging markets," one of the fastest growing areas for these devices.

"The best of Intel is coming to a mobile device near you," said Intel's Kirk Skaugen.

"We are set to deliver the biggest increase in battery efficiency in Intel's history ... while adding broad new human interfaces to computing devices through touch, voice, , and gesture-based interactions.

"We're also significantly extending the performance and power savings in Atom processors as we accelerate our mobile offerings in an unprecedented fashion in 2013."

Intel said its low-power Atom processor-based platform would be targeted at the value smartphone market segment, estimated to reach 500 million units by 2015.

It said companies supporting the effort include Acer, Lava International and Safaricom.

Intel is the world's biggest maker of , but has been struggling as consumers and businesses shift to mobile devices powered by a different kind of processor.

Explore further: Venture investments jump to $9.5B in 1Q

add to favorites email to friend print save as pdf

Related Stories

Intel launches chip for tablet computers

Apr 11, 2011

Intel Corp. has launched a new chip for tablet computers, Atom processor Z670 based platform, as the world's most powerful semiconductor company aims to become a contender in the market for mobile chips.

Intel makes more inroads in mobile market with new phones

Feb 27, 2012

Further demonstrating its resolve to expand beyond the personal computer market, Intel Corp. on Monday announced that three more new smartphones incorporating its microprocessors will be introduced in other countries this ...

Intel updates Atom processor roadmap

May 18, 2011

(PhysOrg.com) -- Intel is one the biggest names in PC processors, if not the single biggest, but as is the way with all markets as new things come in the landscape can change in the blink of an eye. When the ...

Intel workers have Android Jelly Bean on Atom phones

Sep 14, 2012

(Phys.org)—Intel watchers by now understand the quick version of Intel's to-do list: Join and grow up in smartphone market universe, fire up Ultrabooks and, by both means, show better profit outlook. Intel ...

Recommended for you

Android gains in US, basic phones almost extinct

12 hours ago

The Google Android platform grabbed the majority of mobile phones in the US market in early 2014, as consumers all but abandoned non-smartphone handsets, a survey showed Friday.

Five features an Amazon phone might offer (Update)

12 hours ago

A report this week in The Wall Street Journal that Amazon is planning to release a smartphone has prompted industry analysts and technology blogs to muse about what the device might offer.

LinkedIn membership hits 300 million

13 hours ago

The career-focused social network LinkedIn announced Friday it has 300 million members, with more than half the total outside the United States.

User comments : 0

More news stories

Researchers uncover likely creator of Bitcoin

The primary author of the celebrated Bitcoin paper, and therefore probable creator of Bitcoin, is most likely Nick Szabo, a blogger and former George Washington University law professor, according to students ...

LinkedIn membership hits 300 million

The career-focused social network LinkedIn announced Friday it has 300 million members, with more than half the total outside the United States.

Impact glass stores biodata for millions of years

(Phys.org) —Bits of plant life encapsulated in molten glass by asteroid and comet impacts millions of years ago give geologists information about climate and life forms on the ancient Earth. Scientists ...