Study finds social networking taking up toilet time

Dec 03, 2012
Blame social media the next time it feels like forever for your turn to use the toilet. According to a study released Monday, 32 percent of people in the United States aged 18 to 24 say they use social networking in the bathroom.

Blame social media the next time it feels like forever for your turn to use the toilet.

According to a study released Monday, 32 percent of people in the United States aged 18 to 24 say they use social networking in the bathroom.

The same report from firms Nielsen and NM Incite also found that 51 percent of US adults between 25 and 34 use social networking in the office—more than any other age group.

While personal computers remain the primary tools for logging onto sites like and Twitter, the report—posted at blog.nielsen.com—noted a significant increase in the use of cellphones and tablets as well.

Forty-six percent of respondents said they used a mobile phone to connect online, up from 37 percent last year, while 16 percent used a tablet like Apple's iPad, up from just three percent in 2011.

Facebook remained by far the most popular social networking site among Americans—but there was a stunning 1,047 percent year-on-year increase in the number of unique PC visitors to the online scrapbook Pinterest.

Explore further: US official: Auto safety agency under review

add to favorites email to friend print save as pdf

Related Stories

Social networking top online activity in US

Sep 13, 2011

US Internet users are spending nearly a quarter of their online time at blogs and social networks, with Facebook the most popular destination, according to a survey released Monday by Nielsen.

Study shows growth in second screen users (Update)

Dec 03, 2012

(AP)—Many U.S. viewers are becoming more active while watching television, judging by the findings in a new report that illustrates the explosive growth in people who watch TV while connected to social media on smartphones ...

Recommended for you

US official: Auto safety agency under review

12 hours ago

Transportation officials are reviewing the "safety culture" of the U.S. agency that oversees auto recalls, a senior Obama administration official said Friday. The National Highway Traffic Safety Administration has been criticized ...

Christian Bale to play Apple's Steve Jobs

Oct 23, 2014

Oscar-winner Christian Bale—best known for his star turn as Batman in the blockbuster "Dark Knight" films—will play Apple co-founder Steve Jobs in an upcoming biopic.

How to find a submarine

Oct 23, 2014

Das Boot, The Hunt for Red October, The Bedford Incident, We Dive At Dawn: films based on submariners' experience reflect the tense and unusual nature of undersea warfare – where it is often not how well ...

Government ups air bag warning to 7.8M vehicles (Update)

Oct 22, 2014

The U.S. government is now urging owners of nearly 8 million cars and trucks to have the air bags repaired because of potential danger to drivers and passengers. But the effort is being complicated by confusing ...

User comments : 0