Google launches Nexus 7 tablet in Japan

Sep 25, 2012
This file photo shows a Google employee demonstrating newly introduced Nexus 7, at the company's annual developer conference in San Francisco, in June. Google said on Tuesday it was launching its Nexus 7 tablet computer in Japan, aiming to take on Apple's iPad in one of the most lucrative markets in the world.

Google said on Tuesday it was launching its Nexus 7 tablet computer in Japan, aiming to take on Apple's iPad in one of the most lucrative markets in the world.

The Nexus 7's 16 gigabyte model, powered by the latest generation of Android software is available to order at Play starting Tuesday and will hit store shelves on October 2.

Priced at 19,800 yen ($255), it comes in around half the price of the lowest spec third generation available in Japan.

Speaking at an event at a Tokyo hotel, executive chairman said the rapid-fire growth of its Android operating system would help Google's seven-inch tablet catch on in Japan.

"Android has grown so fast it's hard to keep up," he said. "There are now more than 500 million Android users around the world."

A survey Google conducted showed 75 percent of Japanese smartphone owners use their devices for shopping, he noted.

"That points us to the next enormous growth business in Japan," he said, adding there was "a new wealth that can be created around the Japanese shopping experience".

Google's Android operating system is the mainstay for many of Apple's rivals in the lucrative smartphone industry, growing rapidly around the globe.

In a bold, and expensive, move to tap into that growth, Google itself paid over $12 billion to buy the Motorola Mobility handset business.

But that move raised questions over how Google would balance its own mobile device hardware with supplying the operating system for companies that are now rivals in the intensely competitive race to catch up with Apple's hit .

Google has launched Nexus 7 in other markets such as Australia, Canada, Britain, and the United States.

Explore further: Gift Guide: Strong photo, video gear options

add to favorites email to friend print save as pdf

Related Stories

S&P says sell Google's shares after Motorola deal

Aug 16, 2011

(AP) -- Standard & Poor's is saying investors should sell Google's stock because it believes the search leader's decision to buy Motorola Mobility increases the risk to the company and its shares.

Android Market downloads top 10 billion: Google

Dec 06, 2011

Google said Tuesday that over 10 billion applications have been downloaded from the Android Market, which offers free and paid programs for smartphones and tablet computers running the Internet giant's operating ...

Recommended for you

Ear-check via phone can ease path to diagnosis

Dec 18, 2014

Ear infections are common in babies and young children. That it is a frequent reason for young children's visit to doctors comes as no consolation for the parents of babies tugging at their ears and crying ...

Gift Guide: Home products come with connectivity

Dec 18, 2014

Do you really need an app to tell you to brush and floss? It seems every household appliance is getting some smarts these days, meaning some connection to a phone app and the broader Internet. But then what?

BlackBerry launches Classic in last-ditch effort

Dec 17, 2014

(AP)—BlackBerry is returning to its roots with a new phone that features a traditional keyboard at a time when rival Apple and Android phones—and most smartphone customers—have embraced touch screens.

Tag Heuer changes tune, now looking at smartwatches

Dec 16, 2014

Barely a few months after dismissing Apple's smartwatch, the new chief executive of luxury Swiss watchmaker Tag Heuer conceded Tuesday that such a hi-tech gadget might after all have a place in his firm's ...

User comments : 0

Please sign in to add a comment. Registration is free, and takes less than a minute. Read more

Click here to reset your password.
Sign in to get notified via email when new comments are made.