Amazon expected to unveil new Kindle Fire

September 6, 2012

(AP)—Amazon.com is expected to update its Kindle Fire tablet computer on Thursday.

It will be an effort to take a larger share of a market dominated by Apple's iPad. It could help Amazon.com Inc. boost sales of digital goods such as e-books and movies.

The announcement at a former airplane hangar in Santa Monica, Calif., will feature CEO Jeff Bezos. He announced the first Kindle Fire in New York less than a year ago. The price tag was $199, about half the price of the cheapest iPad now available.

Amazon has pursued the strategy of selling lower-priced tablets at razor-thin, if any, in order to boost sales of digital items from its online store. The Kindle Fire has a smaller screen than the iPad.

Explore further: Amazon says Kindle sales leapfrog hardback sales

0 shares

Related Stories

Kindle sales quadrupled on Black Friday: Amazon

November 28, 2011

Online retailing giant Amazon said Monday that sales of its Kindle e-readers and tablets quadrupled on Black Friday over the previous year's annual pre-Christmas national shopping orgy.

Solid debut for Amazon's Kindle Fire: research firm

February 16, 2012

Amazon's Kindle Fire, which went on sale in November, had a solid debut, leapfrogging Samsung tablets to become the top-selling device after Apple's iPad, a market research firm said Thursday.

Recommended for you

Magnetic fields provide a new way to communicate wirelessly

September 1, 2015

Electrical engineers at the University of California, San Diego demonstrated a new wireless communication technique that works by sending magnetic signals through the human body. The new technology could offer a lower power ...

0 comments

Please sign in to add a comment. Registration is free, and takes less than a minute. Read more

Click here to reset your password.
Sign in to get notified via email when new comments are made.