China's online dating market 'booming'

Jul 31, 2012
A woman works at an online dating website in Beijing. Revenues from China's online dating market are forecast to top two billion yuan ($315 million) in 2014 as work-stressed Chinese struggle to find partners, a new report says.

Revenues from China's online dating market are forecast to top two billion yuan ($315 million) in 2014 as work-stressed Chinese struggle to find partners, a new report said Tuesday.

Tens of millions of single Chinese people now use match-making websites to find partners or meet new friends, said the report from Analysys International, which forecasts the will hit 2.02 billion yuan by 2014 -- double its value last year.

The industry, which is dominated by three players -- zhenai.com, baihe.com and -listed jiayuan.com -- has benefited hugely from endorsements on popular dating shows, the report said.

Jiayuan.com says it has nearly 63 million members and Zhenai.com claims 40 million, while Baihe.com has more than 39 million users.

No official figures exist for the average age at which Chinese people now marry, but anecdotal evidence suggests that they are staying single for longer as the stress of education and work grows.

A 2010 survey by the government-backed All China Women's Federation showed there were 180 million single men and women in the nation of more than 1.3 billion people.

There is even a new phrase "Sheng Nu", or "Unwanted Girls", for well-educated and financially independent women who remain single.

The term, which is unique to China and which only applies to women, appears in the nation's official and refers to "all single woman above the age of 27".

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bredmond
not rated yet Jul 31, 2012
Many chinese girls like to marry right after college or sooner. the marrying age is between 20-30 with most probably occuring at around 25. i have no scientific data for this. this is based on my five years of living in china and listening to what the chinese girls and women say and also what the males say. If it is not true it is at least what they say. for those who are interested in teh language, when they say Shengnu, the sheng is the same word they use in shengcai which means leftover food.

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