Struggling RIM announces new executive hires

May 08, 2012 By ROB GILLIES , Associated Press

(AP) -- BlackBerry maker Research in Motion has hired two new senior executives as it faces its most difficult period in its history.

RIM said Monday that Frank Boulben will be the new chief marketing officer, a job RIM's new CEO says is critically important. Boulben served as executive vice president of strategy and marketing at LightSquared, a struggling wireless company.

Kristian Tear is the new chief operating officer. Tear served as executive vice president of Sony Mobile Communications, another struggling technology company.

Americans are abandoning their BlackBerrys for flashier touch-screen phones such as Apple's and models that run Google's Android software. Analysts say RIM's futures depends on their new operating platform due out later this year, although many say it may come too late.

Explore further: IBM posts lower 1Q earnings amid hardware slump

not rated yet
add to favorites email to friend print save as pdf

Related Stories

RIM releases belated new PlayBook software

Feb 21, 2012

Research In Motion released a free upgraded operating system for its struggling Playbook computer tablet on Tuesday, almost a year later than it first said it would.

RIM cutting 2,000 jobs, COO retiring

Jul 25, 2011

BlackBerry maker Research In Motion (RIM) announced Monday it was cutting 2,000 jobs and that its ailing chief operating officer planned to retire.

BlackBerry maker's CEO: No drastic change needed

Jan 23, 2012

The new chief executive of Research in Motion said Monday that drastic change is not needed, even as the once iconic maker of the BlackBerry smartphone confronts the most difficult period in its history.

Recommended for you

IBM posts lower 1Q earnings amid hardware slump

7 hours ago

IBM's first-quarter earnings fell and revenue came in below Wall Street's expectations amid an ongoing decline in its hardware business, one that was exasperated by weaker demand in China and emerging markets.

New US-Spanish firm says targets rich mobile ad market

13 hours ago

Spanish telecoms firm Telefonica and US investment giant Blackstone launched a mobile telephone advertising venture on Wednesday, challenging internet giants such as Google and Facebook in a multi-billion-dollar ...

Technip, Heerema win third giant Angolan oil contract

16 hours ago

The ultra-deep Angolan offshore oil project called Kaombo generated the third huge contract in three days on Wednesday when French group Total picked two firms to carry out underwater engineering worth $3.5 billion.

User comments : 2

Adjust slider to filter visible comments by rank

Display comments: newest first

COCO
not rated yet May 10, 2012
hope the can bring the run of their former companies. Who hires clowns like this? StrugglersRus? A wee touch of customer service may help but like said it is likely too late.
Vendicar_Decarian
5 / 5 (1) May 10, 2012
Rim has to give people a reason for purchasing one of their products.

So far they have not done so, and I see no way for them to do so.

In an environment where all competing products are essentially identical there can be no compelling reason to select one over another.

Ultimately China wins the smart phone market because that is where they are made.

More news stories

Microsoft CEO is driving data-culture mindset

(Phys.org) —Microsoft's future strategy: is all about leveraging data, from different sources, coming together using one cohesive Microsoft architecture. Microsoft CEO Satya Nadella on Tuesday, both in ...

Floating nuclear plants could ride out tsunamis

When an earthquake and tsunami struck the Fukushima Daiichi nuclear plant complex in 2011, neither the quake nor the inundation caused the ensuing contamination. Rather, it was the aftereffects—specifically, ...

Patent talk: Google sharpens contact lens vision

(Phys.org) —A report from Patent Bolt brings us one step closer to what Google may have in mind in developing smart contact lenses. According to the discussion Google is interested in the concept of contact ...

Quantenna promises 10-gigabit Wi-Fi by next year

(Phys.org) —Quantenna Communications has announced that it has plans for releasing a chipset that will be capable of delivering 10Gbps WiFi to/from routers, bridges and computers by sometime next year. ...