Qualcomm Snapdragon chipset heads for tablets, TVs

Jan 11, 2012 by Nancy Owano report
Qualcomm Snapdragon chipset heads for tablets, TVs

(PhysOrg.com) -- Qualcomm used the CES event in Las Vegas yesterday to showcase its Snapdragon S4 line of chips, expected to ship in devices later this year. A key highlight was the company’s demo of LTE-speed connectivity with the Snapdragon S4 chip on a tablet running Windows 8. The company’s keynote by its CEO Paul Jacobs set the tone that the overall goal is to have Qualcomm Snapdragon chips put the company on the map not just as smartphone chip makers primarily but as a brand that carries weight in tablets, notebooks and other computing devices. The Snapdragon line is promoted as enabling good wireless speeds and superior connectivity.

The tablet debut was performed with the S4 and OS running on AT&T’s 4G LTE network. AT&T VP Michael Stice got in the act to affirm ’s strengths for chipset design. He said AT&T is working with Qualcomm in next-generation mobile PCs and tablets carried on AT&T’s 3G and LTE networks.

Analysts see Qualcomm as eager to encroach on Intel territory and nibble more particularly into the Intel-dominated segment of PCs. Paul Jacobs, the CEO in a show interview, told the reporter that Qualcomm was revved up about the opportunity. “We have a really good Snapdragon , and I think we have a very good shot with that chip,” said Jacobs.

Jacobs pitched Windows on ARM as providing great opportunities for Qualcomm as technology partner. He said the end result was users getting always-on mobile computing experiences. He said this was "a really exciting opportunity for S4 to flex its muscles."

Along with the Windows 8 tablet demo, Qualcomm announced the first smart TV to run on a Snapdragon processor, also in launch mode at , the Lenovo K91.

Lenovo's new Snapdragon-based smart TVs will be sold in China. The voice-controlled set is launching there this year.

"Consumers demand a seamless experience across all screens, including smartphones, tablets, PCs and televisions,” said Raj Talluri, vice president of product management for Qualcomm. “Having Snapdragon processors power smart TVs and digital media adapters is a natural extension of our leadership in mobile and computing technologies into the connected home.”

Explore further: Successful read/write of digital data in fused silica glass with high recording density

Related Stories

Getting a sneak peek at Qualcomms new processors

Apr 27, 2011

(PhysOrg.com) -- A reporter over at MobileTechWorld happened upon an internal presentation, written by Qualcomm, that tells the story of its upcoming system-on-a-chip technology. It outlines four new chipsets ...

Qualcomm results shine amid smartphone optimism

Apr 20, 2011

(AP) -- The rise of smartphones is leading to a profound shift in the semiconductor industry, as companies that focus on mobile chips have found themselves in computing's new sweet spot.

Pre-show CES buzz pegs LG as Intel phone partner

Jan 02, 2012

(PhysOrg.com) -- Techies flocking to this month’s CES in Las Vegas are growing curious over where and how the long awaited Intel “Medfield” system on a chip phones will be launched, but a report ...

Recommended for you

Nokia turnaround since handset unit sale continues

7 minutes ago

Nokia appears to have turned around its fortunes after the sale of its ailing cellphone unit to Microsoft, reporting a third-quarter net profit of 747 million euros ($950 million), from a loss of 91 million euros a year earlier. ...

Yahoo CEO defends strategy in face of criticism

8 minutes ago

Signaling her reign has reached a pivotal juncture, Yahoo CEO Marissa Mayer is trying to convince restless shareholders that the long-struggling Internet company is heading in the right direction.

Sk Hynix logs all-time high Q3 earnings

23 minutes ago

SK Hynix, the world's second-largest memory chip maker, reported Thursday a record high quarterly net profit for the three months to September on strong sales and currency earnings.

Apple computer sells for record $905K in NY

32 minutes ago

One of the first Apple computers ever built has sold in New York for $905,000, leading Bonhams auction house to declare it the world's most expensive computer relic.

User comments : 1

Adjust slider to filter visible comments by rank

Display comments: newest first

Vendicar_Decarian
not rated yet Jan 12, 2012
A very nice, reasonably clean CPU, compared to Intel's cranky x86 monstrosity.