Qualcomm Snapdragon chipset heads for tablets, TVs

Jan 11, 2012 by Nancy Owano report
Qualcomm Snapdragon chipset heads for tablets, TVs

(PhysOrg.com) -- Qualcomm used the CES event in Las Vegas yesterday to showcase its Snapdragon S4 line of chips, expected to ship in devices later this year. A key highlight was the company’s demo of LTE-speed connectivity with the Snapdragon S4 chip on a tablet running Windows 8. The company’s keynote by its CEO Paul Jacobs set the tone that the overall goal is to have Qualcomm Snapdragon chips put the company on the map not just as smartphone chip makers primarily but as a brand that carries weight in tablets, notebooks and other computing devices. The Snapdragon line is promoted as enabling good wireless speeds and superior connectivity.

The tablet debut was performed with the S4 and OS running on AT&T’s 4G LTE network. AT&T VP Michael Stice got in the act to affirm ’s strengths for chipset design. He said AT&T is working with Qualcomm in next-generation mobile PCs and tablets carried on AT&T’s 3G and LTE networks.

Analysts see Qualcomm as eager to encroach on Intel territory and nibble more particularly into the Intel-dominated segment of PCs. Paul Jacobs, the CEO in a show interview, told the reporter that Qualcomm was revved up about the opportunity. “We have a really good Snapdragon , and I think we have a very good shot with that chip,” said Jacobs.

Jacobs pitched Windows on ARM as providing great opportunities for Qualcomm as technology partner. He said the end result was users getting always-on mobile computing experiences. He said this was "a really exciting opportunity for S4 to flex its muscles."

Along with the Windows 8 tablet demo, Qualcomm announced the first smart TV to run on a Snapdragon processor, also in launch mode at , the Lenovo K91.

Lenovo's new Snapdragon-based smart TVs will be sold in China. The voice-controlled set is launching there this year.

"Consumers demand a seamless experience across all screens, including smartphones, tablets, PCs and televisions,” said Raj Talluri, vice president of product management for Qualcomm. “Having Snapdragon processors power smart TVs and digital media adapters is a natural extension of our leadership in mobile and computing technologies into the connected home.”

Explore further: Graphics acceleration enables in-car technology seen at LA auto show

Related Stories

Getting a sneak peek at Qualcomms new processors

Apr 27, 2011

(PhysOrg.com) -- A reporter over at MobileTechWorld happened upon an internal presentation, written by Qualcomm, that tells the story of its upcoming system-on-a-chip technology. It outlines four new chipsets ...

Qualcomm results shine amid smartphone optimism

Apr 20, 2011

(AP) -- The rise of smartphones is leading to a profound shift in the semiconductor industry, as companies that focus on mobile chips have found themselves in computing's new sweet spot.

Pre-show CES buzz pegs LG as Intel phone partner

Jan 02, 2012

(PhysOrg.com) -- Techies flocking to this month’s CES in Las Vegas are growing curious over where and how the long awaited Intel “Medfield” system on a chip phones will be launched, but a report ...

Recommended for you

Novel robotic walker helps patients regain natural gait

1 hour ago

Survivors of stroke or other neurological conditions such as spinal cord injuries, traumatic brain injuries and Parkinson's disease often struggle with mobility. To regain their motor functions, these patients ...

Forging a photo is easy, but how do you spot a fake?

2 hours ago

Faking photographs is not a new phenomenon. The Cottingley Fairies seemed convincing to some in 1917, just as the images recently broadcast on Russian television, purporting to be satellite images showin ...

New battery technology for electric vehicles

2 hours ago

Scientists at the Canadian Light Source are on the forefront of battery technology using cheaper materials with higher energy and better recharging rates that make them ideal for electric vehicles (EVs).

User comments : 1

Adjust slider to filter visible comments by rank

Display comments: newest first

Vendicar_Decarian
not rated yet Jan 12, 2012
A very nice, reasonably clean CPU, compared to Intel's cranky x86 monstrosity.

Please sign in to add a comment. Registration is free, and takes less than a minute. Read more

Click here to reset your password.
Sign in to get notified via email when new comments are made.